Bought this because it's high on the spf spectrum so I feel better protected (although I always reapply when at the beach). It feels like lotion going on, meaning not at all greasy. You rub it in and it's like you didn't put anything on. I also really love the smell! It has this fruity scent... nothing like other sun screens, which was a very pleasant surprise. I will definitely purchase this again when I run out.