Aveeno® Positively Radiant Daily Moisturizer Broad Spectrum Spf 30
4 varieties available

Aveeno® Positively Radiant Daily Moisturizer Broad Spectrum Spf 30


4.3 out of 5 stars
  • 5 Stars58%
  • 4 Stars27%
  • 3 Stars10%
  • 2 Stars3%
  • 1 Star1%


This daily moisturizer is clinically proven to even tone and texture in just 4 weeks to reveal naturally radiant skin. With ACTIVE NATURALS® Total Soy Complex and natural light diffusers, it helps improve the look of brown spots, leaving your skin looking luminous. It’s oil free, hypoallergenic and noncomedogenic.

Clinically shown to improve:
- Tone
- Texture
- Brown Spots
- Dullness
- Blotchiness

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Top Questions See all 262 Q&A

  • Does this product work for super dry skin?2 Answers
  • Has anyone tried this over a period of time? If so can yo...1 Answers
  • How well is the product ? Is it good to put before makeup ?1 Answers
Aveeno® Positively Radiant Daily Moisturizer Broad Spectrum Spf 30
Aveeno® Positively Radiant Daily Moisturizer Broad Spectrum Spf 30
Reviews (3,654)
Q&A (97)
Media (121)
  • "I love Aveeno products, so when I decided to try their Positively Radiant Moisturizer I was excited. I have sensitive skin and I'm always looking for a cream or lotion that has broad spectrum spf in it. With this product you can choose from a lighter 15 or go with a fuller 30 protectant. Since I'm fare skinned, I always go with a higher spf. This moisturizer is light and absorbs quickly into the skin. It gives off a nice glow to put an extra pep in your step ;) The most important part of this product though is the ability to even out skin tone. I have a lot of freckles and only wish to keep the ones I was born with. Keep this product handy and help protect your skin from the suns harmful rays! " in 296 reviews
  • "I have been using this moisturizer for a while now and it is the best one! It is very light weight, very absorptive, non-greasy, and has SPF! I use this moisturizer every morning after I wash my face. Now that the weather has gotten warmer, this moisturizer has made my face look a tad bit oily. But in the winter it goes on completely matte. I would recommend this to people who have dry skin or normal skin. I wouldn't recommend this moisturizer to people who have oily skin because it does leave a bit of a natural glow on the face. I would definitely repurchase this moisturizer." in 246 reviews
  • "Perfect for any skin type, just moisturizing enough! I love that it also has SPF. I use it both day & night. I love that it has a pump and it smells nice!" in 196 reviews
  • "Gave it three stars because I don't see any difference in evening out my skin tone especially when I've been using this almost every day for a couple of months." in 8 reviews
Ja-Nee🌻 R.
172 reviews
Beauty Junkie Expert Level 3
Purchased at: Walmart
I was looking for a moisturizer for my daughter who was having a hard time going through puberty. Her face was so dry and nothing seemed to work. After using this moisturizer, her face doesn't have as many dry spots as it did. It really worked wonders especially around her nose area. Would definitely recommend this product if you have a Preteen who needs help with face dryness.
Katherine F.
Siloam Springs , AR
415 reviews
Beauty Junkie Expert Level 5
Purchased at: Target
Review for: Other more...
Im really enjoying this daily moisturizer! It’s lightweight and feels great on the skin. It has a light scent that’s not offensive and blends in the skin quickly. I like that it has 15 spf. The packaging is nice and I like that it has a pump. It has a lot of product for the price of $13 compared to other moisturizers. I got this at target! I recommend this definitely
Cindy D.
Wake Forest, NC
79 reviews
Beauty Junkie Expert Level 2
Purchased at: ULTA
Review for: Active Naturals 30 more...
I recently bought this maybe 3 months ago. I don’t find this moisturizing enough for the winter months but I do like the chemical sunscreens that do not leave a white cast. If you are sensitive to chemical sunscreen, this may not be for you. Will continue to use during the warmer months.
Kristen S.
Baton Rouge
84 reviews
Beauty Junkie Expert Level 1
Purchased at: Walmart
Review for: Active Naturals more...
I absolutely love the smell of this product. Was a bit thick but not to the point of being overwhelming. Helped with sun exposure while@I was using a prescription acne treatment. Was very smooth and easy to spread over whole face and you didn’t need much. Did not make my skin breakout.
Nika S.
24 reviews
Beauty Junkie Expert Level 1
This is such a great 2-in-1 product since it has the added bonus of acting as a facial sunblock. It's unscented and does not irritate my skin at all! It's moisturizing, but not too heavy at all, and never leaves my skin feeling greasy or tacky. A winner. 
Beatriz A.
Los Angeles , CA
102 reviews
Beauty Junkie Expert Level 3
Purchased at: ULTA
Review for: Active Naturals 30 more...
I am a huge on skincare , I have used so many other products but Aveeno always seems to work for me . I love that I can find it while I’m shopping at target or ulta , and it’s so affordable for such a great product ! Highly recommend
Michelle R.
Towson, MD
14 reviews
Purchased at: CVS
Review for: 15 more...
I have been using Aveeno moisturizer for years. I absolutely love the way my skin looks and feels. I feel like I notice the difference not to mention the added sun protection for my face since I already have many freckles!
Julia G.
Tega Cay, SC
19 reviews
Purchased at: Walmart
I’ve always feared using a daily moisturizer because I already have fairly oily skin. This moisturizer goes on nicely and leaves my skin feeling soft without any unwanted sticky residue or added oiliness to my skin.
Alicia H.
40 reviews
Beauty Junkie Expert Level 2
I bought this moisturizer while I searching to find products that will help even out my skin tone. I have combination skin - leaning more on the dry side - and this moisturizer helps lessen the appearance of texture. I have found that every time I use it, my skin looks brighter, healthier, and moisturized. The problem I have with most skin care is the possibility of irritating my skin. This moisturizer actually cleared up some of the redness on my face! This product used alongside the Positively Radiant Scrub has really made my face look much brighter and healthier! The biggest bonus is that it has SPF which will help mask your skin from sun damage. 

The product itself is of medium consistency - I don't find it too thick, but it certainly isn't thin. It easily gets soaked up into the face and it doesn't feel heavy. The smells slightly of floral, but it isn't overwhelming. 

This is a moisturizer you should look into if you want brighter skin, a more even skin texture, and at a reasonable price that you can buy in any drugstore!
Kimberly J.
Spring Hill, FL
266 reviews
Beauty Junkie Expert Level 4
Aveeno Positively Radiant Daily Moisturizer is another Aveeno faves! I should make an Aveeno faves list! ;) For a long time, it’s the only Moisturizer I could use... It evened out my skin tone, got rid of the redness, and is just an all around great moisturizer! Especially, when used with the other Aveeno Positively Radiant products! They are made to be used together, as a team... there’s a reason for that!
Betsy G.
Leesport, PA
60 reviews
Beauty Junkie Expert Level 4
Does this leave you feeling oily?
Michelle C.
Boca Raton, FL
20 reviews
Where can i buy this for an affordable price?
Sylvie T.
Phoenix, AZ
22 reviews
I have oily skin...can this moisturizer be good for oily skin? I am looking for a good moisturizer
Alexandria D.
Jackson, OH
11 reviews
I have noticed that when you add an SPF to a lotion it can make it greasy. Does the SPF change the consistency of this lotion?
Mary M.
Pasadena, MD
14 reviews
Beauty Junkie Expert Level 2
I am looking for a good face moisturizer. I have dry skin in the winter and normal skin in winter. is this a good moisturizer to use all year long?

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