Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,637)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Nia D.
Buckeye, AZ
88 reviews
Smells so good and is not sticky. Hydrates skin really efficiently but still feels like it isn’t coated on there. Bottles last for a long time and is inexpensive!
Kristi G.
Rosemead, CA
190 reviews
AVEENO moisturizers are so amazing. There lotion is so moisturizing, I only have to apply it once throughout the whole day... isn't that insane? The smell is very subtle and calming as well. The pricing for this lotion is super cheap as well. Works just as well as expensive lotions out there in the market. WHICH IS WHY THIS LOTION is so worth it. It's literally the whole package! It gets the job done and it's affordable, that's seriously all you need. You also get so much product out of one bottle! I can't stop raving about this product and if you haven't bought this yet, you must! It's one of my essentials and I have like 5 bottles at home. Highly recommended! 
Monique G.
N Hollywood, CA
35 reviews
Absolutely love this product! Aveeno moisturizing lotion keeps my face feeling hydrated and soft all day long. The price is reasonable and the packaging perfect.
James J.
Lubbock, TX
3 reviews
I have never been a fan of lotions in general. I know they make your skin healthier, smoothr and softer but I don't regularly use them. But there are times when I know I need to so I have picked this Aveeno lotion up. It's a little thicker than some I've used and it can take a while to absorb into my skin. I'm not a big fan of the almost wet feeling while waiting. But when I use it regularly I can tell my skin looks better and feels so much healthier and softer.
Julianna F.
4 reviews
I gave this lotion a 4 star because it feels so nice on my dry hands and gets rid of my ashy knees it makes my skin so silky smooth and looks so vibrant and healthy it keeps me moist and clean I also use it get rid make up when I don’t have wipes.
Jessi G.
113 reviews
This is by far my favorite product to use on my babies. It leaves your skin so so soft. I put it on before bed and still feel it the next morning. Aveeno is great for sensitive skin.
Conner L.
Brazil, IN
106 reviews
This sits on my desk at work and comes to my rescue every day! It doesn't leave my hands feeling sticky and doesn't have an obnoxious smell. Perfect for everyday use!
Hailey F.
Homedale, ID
21 reviews
Always leave my skin feeling soft and not oily. I have dry skin during the winter and oily skin in the summer and it helps with both. I think it's very effective
Mimi W.
Pine Hill, NJ
147 reviews
I love Aveeno products because they always seem to be a better quality than other generic or similar brands. I signed up to receive emails from Aveeno and started receiving nice samples from them through the mail. One was a large bottle of foundation, and the other was a small sample of Aveeno Daily Moisturizing Lotion. I started using this as soon as I received it and noticed a difference within the first day. It states that it works for 24 hours, but it never has worked this long for me. I usually have to reapply this lotion about every three to four hours, but it really does help in moisturizing dry skin. I have yet to find a product that will actually moisturize for 24 hours as it's impossible for a lotion to do
Katelynn C.
Jackson, MI
97 reviews
I love this brand so much. I can always count on it to keep my skin so soft and smooth. It doesn't cost an arm and a leg plus you can find them in almost any store.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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