Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,632)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
hannaxlove V.
Corona, CA
194 reviews
I always use this after I take a hot shower at night! The smell is amazing and it makes my body feel so clean and so moisturize! This is a must in my house I always have to use it I just feel so clean after I use this lotion I love it
Tracy V.
Houston, TX
16 reviews
I love this moisturizer!!! I use it on my face everyday after washing my face and before applying my makeup. I have dry spots on my face so this has done wonders for me. The price isn't bad for how long it last me.
Kailee L.
Portage, OH
59 reviews
Aveeno® Daily Moisturizing Lotion has been a life saver with my dry skin and now my baby bump! I use this daily!! It goes on smooth and leaves you feeling refreshed. Highly recommend this product before and after pregnancy!
Nora G.
Valhalla, NY
515 reviews
Love it! I always kept one at my office . Doing paper work all day in the city and taking the train to commute back and forth keeping my hands moist makes me feel good.
Heather M.
69 reviews
Love this lotion! I bought it for my tattoo and it's be coming a daily thing to use. The coast was average. I will definitely be buying more when I run out. It keeps the moisture locked and actually makes my hands feel really soft!
Juliet L.
San Diego
5 reviews
I️ use the large bottle of this stuff. It is really nice. However, sometimes I️ feel as though it is not as light as some other moisturizers I’ve used in the past. It works so I still use it but I️ won’t be using it for a long time.
Kim S.
Dallas, TX
118 reviews
I use this all the time for my face, it doesn't make me break out and it keeps my face moisturized all day. I have always been happy with this product, I've used it for years. I buy at target usually, but it can be found at Walmart.
Naomi G.
20 reviews
I have sensitive and easily irritable skin. This is one of the few lotions that works perfectly or me. It’s fragrance free and leaves your skin very moisturized with just one application. One of my go to when my skin if feeling dry.
Shruti F.
Dallas, TX
15 reviews
This is literally the only lotion I've used all over myself from the neck down, consistently, since the 6th grade. I tried getting into scented lotions with all the rage Bath and Body Works/Victoria's Secret body lotions were getting, but most of them felt too slimy to feel like any moisture was being locked into my skin, while being way too high on strong fragrances (which I'm not even sensitive to, by the way). I just can't do anything but Aveeno at this point. It gets the job done, and well at that, and it's affordable. I definitely wouldn't mind if this came out in a light fragrance formula in the future as long as the overall performance of the product is not altered in the process, but it's even better for sensitive skin because it's unscented. Oh and a bottle lasts a really long time.
Monica T.
28 reviews
This product relieved my son's dry skin and decreased his eczema break outs. He has severely sensitive skin and other lotions only leave his skin looking worse than before. I would defiybitly suggest this to anyone with dry skin.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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