Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

see more...

Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,658)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Tiesha S.
5 reviews
This moisturizing lotion is all I need. I use it on my face and on my body. It does not irritate my sensitive skin and absorbs quickly, leaving my skin soft. It is my go-to moisturizing product.
Amanda R.
2 reviews
LOVE this product. Before use I had quite a lot of spots but after use it really cleared up my skin. I use it every single day and use it on my body as well as my face. Overall I love this product
Farh B.
21 reviews
I absolutely love this moisturising cream! Easy to apply, non sticky and suitable for dry skin! Good value for money! Not very pricey at all! Effective on dry, patchy skin.
Karena T.
5 reviews
Have a dry patch that I can't get rid of at all but aveno has helped keep it at bay it is still there but best moisturizer I've used to help, get loads in the bottle, light scented smells slightly like oats and feels very natural would like to try more from this brand
Alicia B.
Chilliwack, BC
253 reviews
Love love love this works SO GOOD. Always makes my skin oh so smooth and soft, has a light smell of any and you can buy at any drug store. This is a great buy I buy it often
Nikera S.
9 reviews
This is my everyday face lotion. I use it every morning and it hydrates throughout the day. My face is normal to oily skin and it does not leave my skin looking shiny.
Hollie M.
Walker, Newcastle upon Tyne
36 reviews
I really enjoyed using this as a moisturiser, as I have a skin condition and it feels nice not too thick. Would definitely recommend this product to anyone who suffers from dry/cracked skin.
Tiffany B.
3 reviews
Not a fan of the scent, or should I say lack there of. So if someone you know is allergic to any kind of artificial scents it's the perfect product for them and will get the job done right!
Kassi J.
23 reviews
I've always be such a hug fan of this brand and this cream is just amazing! I have so many of there creams and lotions they work amazing for dry skin and smell so nice
Adele D.
Toronto, ON
254 reviews
I find this formula of lotion is a little thick for me. It takes a while to rub in. It does moisturize well and it is a very good amount for the money you spend on it.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

Sign up to join our community!

Influenster Cashback
We recorded your visit.
Aveeno® Daily Moisturizing Lotion

ULTA was opened in another window. If you made a purchase Cash Back will be automatically added to your Ebates account tomorrow.

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.