Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,632)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Kelsie C.
36 reviews
I love this aveno lotion. It always leaves my skin feeling soft, hydrated, and smelling delightful. This lotion is light and airy. It keeps my skin hydrated all day long and is very affordable. It's worth the buy - I definitely reccomend it to anyone looking for a daily moisturizer 
Tiffany C.
210 reviews
Very moisturizing and I love how there's no scent to this lotion so I am able to spray on my perfume or body spray without over doing it. It keeps my body feeling super soft! I would def buy this again.
Shishandra D.
Tallahassee, FL
178 reviews
I receive these small samples all the time and I love Aveeno. It's great if you have sensitive skin and moisturizing at the same time. Inexpensive if you purchase it from Walmart. I received this item from Walmart Beauty Box.
Michelle J.
159 reviews
To me this is actually the most moisturizing lotion that I've tried, I feel like it actually does what it's supposed too. It's not thick or oily on the skin. Also doesn't leave like a film afterwards
Jessie J.
Bellingham, WA
65 reviews
I love Aveeno. Best store brand ever. It's unscented, natural, safe for kids, gentle, hydrating & it doesn't make your skin oily. This is the ONLY lotion I use & normally I'm big on name brands. I buy one before mine even runs out. Love their shampoo conditioner and face wash too
Shawna S.
Fulks Run, VA
209 reviews
This is a great moisturizing lotion. I use this all over. I apply it to my hands,arms and legs. I love lotion. I go through it pretty quickly due to how often I use it. It doesn’t smell bad and works great. Not expensive either and easy to find in store or online. I recommend this product.
Apoorva S.
Omaha, NE
242 reviews
This has been my husband's very favourite moisturiser ever. He only gets this one whenever he runs out of it. He can't live without this during the harsh winter season. This is not sticky but very moisturising. Works on dry skin so well.Aveeno® Daily Moisturizing Lotion
Naomi K.
143 reviews
I absolutely love this lotion! I have sensitive skin and can't use a lot of lotions because they break me out or don't moisturize my skin, and this doesn't. This doesn't leave a greasy after feel at all. After I get out of the shower I put this lotion on my damp skin and it feels great!
Julie C.
Escondido, CA
280 reviews
Aveeno® Daily Moisturizing Lotion MY FAVORITE LOTION! It super light so doesn’t feel like you bathed in lotion! The smell is light and natural. Leaves the skin soft but not too soft like an uncooked chicken lol
Abby K.
110 reviews
I used to use this on my face when I first started out using moisturizer every day but now I use it on my legs when there felling dry but not super super dry. I would totally recommend this to anyone I love it!!! It’s so soothing and I’ve been using it for a little over a year now
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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