Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,648)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Hawraa L.
Amherst, NY
166 reviews
Purchased at: Walgreens
This one of the best body lotion I have ever tried. The moisture last all day and it helps smooth my skin. It now looks healthier and softer. Totally recommend.
melany v.
31 reviews
This is my GO TO lotion for the entire year , SPRING WINTER FALL SUMMER i absolutely love it i use it every day coming out of the shower and ive never had problems with anything or having any type of reaction. I usually go to Costco and buy the two huge bottles and its enough to last me a long time. 
Heather T.
Franklin, OH
29 reviews
Purchased at: Walmart
This was my mom's favorite lotion so i tried it this year and so far so good my skin was real dry when i first tried it and within 3 days it was good
Soranyi R.
975 walton av apt 1ms
2 reviews
Purchased at: Rite Aid
Me encanta esta crema deja mi piel bastante hidratada su precio para como funciona excelente para esos días de inviernos que mi piel es más seca es perfecta pero suelo usarla diario y si la compraría mi veces más
Michelle M.
5 reviews
Purchased at: CVS
This is the best moisturizing lotion I have ever used on my face. This does not leave your face feeling greasy at all. A good price for a great product. Definitely will be repurchasing this lotion!
Devicharitha M.
Tampa, FL
182 reviews
Purchased at: Walgreens
Aveeno products are awesome. I use this everyday. It moisturize our body. It works 34hrs. Great lotion.
Constance H.
1 review
It definitely helps with ashy skin! I use it on my face too because I have dry skin. I love that it works for both.
Natali 🍍.
King City
3 reviews
I have dry skin and during the winter it’s even worse. BUT Aveeno Daily Moisturizing Lotion makes everything so much easier and better. Absolutely love it.
Hannah F.
Smyrna, DE
313 reviews
Purchased at: Walmart
Out of all the inexpensive lotions this one is my favorite. It does keep your skin moisturized and smooth. But, it can't hold a candle to some of my more expensive lotions.
Riley K.
Salt Lake City Ut
86 reviews
Purchased at: Walmart
It keeps my skin very hydrated and when I get a new tattoo it keeps my tattoo qell hydrated and my skin never cracks or scabs over.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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