Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,619)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Jessica H.
Greenwich, NY
8 reviews
This lotion is amazing! I have sensitive skin and this product works so well for me especially in the winter when I need moisture. My current 18oz bottle is empty and it's on my list to get another bottle ASAP!
Keoni S.
San Jose, CA
76 reviews
Really clears and soothes the face. Leaving face feeling fresh, smooth, and oil free. It’s very gentle on the face as well. Great packing. It’s also convenient for traveling. I would recommend this item to anyone who has sensitive skin or to anyone who wants a face wash that will not dry them out and will soothe the face.
Stephanie V.
385 reviews
I have dry skin, and I find that this lotion does not do anything for me personally. I would put it on, but I do not find it to be moisturizing at all. I recently picked up Amlactin lotion and I find that it works for me better than this Aveeno lotion. I know this works for some of my friends, just not for me personally. 
Christina P.
Philadelphia, PA
61 reviews
A great moisturizer! I have sensitive skin and this keeps it hydrated through out the day. Has a very nice light scent. Compared to other brands, it has a good price. The 8oz lotion lasts for a few months and because the lotion is so moisturizing, you don't need to use up so much for one time. Only brand I like to buy
Stephanie N.
New York
5 reviews
I have rally sensitive skin. My old moisturizer wasn't working out for my dry flakey skin so I switched over to Aveeno and my skin changed. My skin is so clear now that sometimes I don't even have to wear foundation. I would recommend this for anyone who has really sensitive skin and has a hard time finding moisturizer.
Courtney K.
Syracuse, UT
85 reviews
I am a big fan of Aveeno products. This product, in particular, has been consistently good at moisturizing my hands and body. It has a nice subtle clean scent. I think it settles onto the skin quite nicely. It does not take long for it to dry, so no lingering sticky feeling. I have not noticed any adverse side effects either. 
Rachel G.
Nashville, TN
176 reviews
This is a good lotion, especially for drugstore, but i wouldn't say it is the best. It doesn't have any distinctive scent, which is great for sensitive skin. I don't know how long lasting it is. I prefer to use cerave and gold bond healing on my skin because they are more rich/thick than the aveeno, and more moisturizing. 
a s.
113 reviews
This is great for keeping sensitive skin soft and moisturized. I love that it has no fragrances because I always like to wear my perfume without worrying about mixing scents. I always use it after using the matching aveeno body wash and it keeps me feeling so soft :) I love it. I would recommend to all skin types.
Michelle T.
11 reviews
Probably my favorite lotion ever. It really soothes dry skin especially in the winter. It isn't heavy but has the right amount of moisture without feeling oily. I'd recommend this to anyone who wants to feel moisturizer and hydrated without feeling weighed down.
Savannah C.
Wise, VA
14 reviews
I bought this at Walmart and there are pros and cons. The only con is that the nozzle gets clogged sometimes with dried up lotion. It’s good moisturizer and leaves my face really smooth. It soaks into the skin so there isn’t a film like feeling. I would repurchase this item and recommend it to a friend. I feel like it would be good for all skin types, I have combination skin and it doesn’t make me too oily and it gets rid of dryness.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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