Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 586 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,663)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Ashley W.
New York, NY
8 reviews
I'm so in love with this lotion, I've been using it for years! It's unscented and is a miracle for perpetually dry skin.
Purvi P.
Queens Vlg, NY
81 reviews
This is the only moisturizer I use on my face. Makes my face looking young & radiant. This is absolutely a great product.
Nola H.
7 reviews
Love love love this brand. I use their shaving gel as well and it's the only one that doesn't make me all.dry and itchy.
Jennifer W.
Oneida, NY
5 reviews
LOVE lOVE LOVE... only lotion that works for my husband and doesn't have a scent!! Also works great with my sons exzema.
Andrea D.
Chesapeake, VA
1 review
Good overall. Light, keeps skin moisturized. Little fragrance. Bought at target on sale. Great for summer. Does it's job
Jessica P.
Montgomery, NY
103 reviews
One of my all time favorite drug store lotions... It's amazingly priced and completely gentle enough to use in my face ;)
SaraAnn B.
Mechanicsvlle, VA
78 reviews
This is a good, simple moisturizer, but I don't like it quite as well as other moisturizers. I find it a bit more watery.
Sierra M.
81 reviews
I really enjoy this product! It is very moisturizing and gentle on soft hands. This product is definitely worth the buy.
Cynthia A.
Lanham, MD
78 reviews
This lotion is amazing. I tend to have patches of dry skin on my legs, but thanks to this lotion, they are basically gone
Daniela Y.
Jacksonville, FL
50 reviews
i have three tubes of this and i have used up two , now im working on my third one !! i love it you can buy it anywhere!!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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