Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

see more...

Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,643)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Aliah B.
25 reviews
I absolutely love this lotion! I could not live without it! It makes my skin soft and does not irritate my sensitive skin!!
Marishka P.
Haydenville, OH
81 reviews
I love this lotion!! Doesn't make me feel all greasy. Goes on nicely. And rubs in well too! I use it on my face and body!!
Ali W.
31 reviews
Soothing on my sensitive dry skin, it also doesn't aggravate my eczema! It's a great deal for the affordable price as well
Meghan L.
Boston, MA
90 reviews
Favorite body lotion. My sensitive skins are not irritated at all and very hydrating. It can be used for the face as well.
Jerlie L.
9 reviews
Feels so great on my skin. I have sensitive skin and even eczema and aveeno gives instant relied especially to my dry skin
adri P.
130 reviews
aveeno helps sooo much with my eczema, especially this lotion. i love it so much. the scent is kind of bond but it’s okay.
Renee C.
216 reviews
Not a bad product not too oily. I used it daily. Not a huge fan of the scent. I would probably get another scent next time.
Callie L.
Las Vegas, NV
32 reviews
Not unlike every other Aveeno product that I've used, this one is lovely. So smooth and creamy without ever feeling greasy.
Jane K.
Zephyrhills, FL
64 reviews
Okay body lotion. I have very dry skin though and I really have to put a lot on all day to not feel dry and itchy anymore.
Jill M.
Taylorsville, MS
43 reviews
I received a sample size of the daily moisturizer and I like the lightweight feel of it but doesn't seem to stay very long.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

Sign up to join our community!

Influenster Cashback
We recorded your visit.
Aveeno® Daily Moisturizing Lotion

ULTA was opened in another window. If you made a purchase Cash Back will be automatically added to your Ebates account tomorrow.

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.