Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,651)
Q&A (144)
Media (412)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Claudia B.
12 reviews
Love this lotion! It leaves my skin moisturized all day and it feels great on the skin with no harsh chemicals or fragrance!
Damaris R.
Santa Ana
202 reviews
amazing lotion , I use it daily really do recommend it, it's not greasy at all this is another reason why I love this product
Vanessa W.
Somerset, KY
3 reviews
The Aveeno Active Naturals made my skin feel soft and didn't have that oily feeling afterwards. Made my rough elbows so soft.
Jordan B.
18 reviews
Greatest lotion ever. I hate the smell but I can get over that. I have really dry skin and this does the job of moisturizing.
Becky G.
Fresno, CA
50 reviews
I get dry skin very easily especially when the weather changes but I just use this daily and I haven’t had any problems since
Antonella K.
51 reviews
Purchased at: Walmart
Aveeno Lotion has a light scent. This skin moisturizer packs a punch on dry skin. It should be used every day. Lasts all day.
Lucie E.
43 reviews
Absolutely love this moisturizer. I use it every night and it keeps my skin from drying out, especially in the winter months.
Kylee P.
Ogden, UT
24 reviews
Aveeno makes the best lotion ever. It makes my skin so soft but feels like it really absorbs instead of making me feel oily.
Ashley F.
Pine City, MN
33 reviews
My absolute favorite lotion!! I love love love this. Nothing makes me feel quite as soft and smooth as this moisturizer does!
Nikki I.
Glendale, CA
718 reviews
After going through surgery my nose was dry and peeling . I used this for about a month and now my skin feels normal again .
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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