Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,644)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Tammy R.
105 reviews
My favorite lotion next to Gold Bond. It is awesome for those with skin sensitivities like eczema. Great for the whole family at a nice price!
Alyssa W.
Peoria, AZ
96 reviews
Love this lotion. It keeps my skin feeling moisturized all day. The price is fine because it really gives me what I’m looking fit in a lotion.
Sara L.
Stamford, CT
3 reviews
This is very nourishing, non-greasy and I love that it doesn't have a smell because that usually irritates my skin but this cream is very good
Stephanie M.
14 reviews
I have tried many aveeno product and have always been happy with my purchase. I buy it from target or a Walgreens. I would definitely buy again
Courtney A.
Orlando, FL
280 reviews
My boyfriend got me hooked on using Aveeno. While I'm not a big fan of the oatmeal smell it has, I absolutely love the way it feels on my skin.
Stephanie J.
Atlanta, GA
64 reviews
Purchased at: Costco
Been using this for body lotion forever now and nothing works better for dry skin as well as sensitive skin and doesn’t leave your skin sticky
Brittany R.
Roan Mountain, TN
6 reviews
Aveeno is my go-to moisturizer. I love the way it makes my skin feel and it doesn't leave that sticky, clamy feeling like a lot of lotions do.
Liz V.
Los angeles , CA
60 reviews
Everyone needs a good lotion for smooth skin and this is my go to immediate results of smoother skin and has a nice natural not to strong smell
Eva G.
Renton , WA
23 reviews
It feels great, but I would always recommend reading the labels very carefully. It doesn't feel sticky or oily at first but then after it does.
Jawairia M.
Denver, CO
4 reviews
Got this moisturizer for my sister and she loves it. Does not make her skin keeps the skin hydrated. Smells great . I get it for her from ulta
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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