Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,641)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Allison F.
5 reviews
Purchased at: Walmart
My go to face lotion!! I put this on every single day after I get out of the shower. It keeps my skin smooth and moisturized and never causes acne
Arden J.
Cleveland Hts, OH
88 reviews
It smells natural and soothes my sensitive skin, I love this lotion! It makes me feel like I'm not wearing lotion but still taking care of my skin.
💫🌬🌎 A.
Santa Clara, CA
135 reviews
I use this daily. Love that it moisturizes and protects my skin from the sun. The best thing is that it absorbs quickly, never leaves my face oily
Amanda M.
Belfair, WA
33 reviews
I love this lotion, but if you have really dry skin, you need to use something stronger. This is more of a daily maintenance (like it says--daily)
hayle v.
43 reviews
I love this for my skin.It makes my skin feel so refresheed and smooth.Definitely would recommend for anyone who has dry patches or very dry skin.
cheryl s.
6 reviews
Aveeno is very gentle on the skin and helps keep the skin moist and less dry. I like to use several of the aveeno products because they are gentle.
Solo D.
37 reviews
Purchased at: CVS
Absolutely love this product! It's pretty cold where I'm from and that can be pretty rough on the skin. This keeps the irritation of dry skin away!
Sarah K.
Portland, OR
21 reviews
I highly recommend this product. I use it every day when I get out of the shower. It keeps my skin soft & smooth and has a pleasant, subtle scent.
April C.
Palmetto, FL
3 reviews
I love using Aveeno daily moisturizing lotion. It it my skin feeling so soft! I love that I don't have any issues with dry skin when I am using it.
Alejandra c.
Chicago, IL
129 reviews
One of my favorite favorite moisturizers!!! Keeps my skin nice and healthy and smooth! The packaging is so cute I really love this moisturizer!!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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