Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,657)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Dianna R.
9 reviews
I bought this for my teenage son. He has very sensitive skin and lots of lotions make him itch. This one didn't. Found a winner after purchasing many.
Diana C.
Benton City
35 reviews
Favorite lotion, I've been using it for years, prevents and helps with dryness, usually buy it in packs of 2 at Costco but it is available at Wal-Mart
kira h.
Walnut ridge , AR
77 reviews
Love this lotion its great after a long day fo help you relax . I even use it on my kids they sleep so much better on nights I rub them down with this.
gianna C.
Suffolk County
15 reviews
This lotion keeps my skin moisturized all day without need for reapplication. It feels really nice to put on and it doesn't have a super strong smell.
Jessica M.
Vernon Rockvl, CT
70 reviews
I received a sample of this in a subscription box and I really liked it. It felt more powdery than greasy when applying. It just felt nice on the skin.
Brooke B.
Kent, OH
183 reviews
Quickly absorbs into skin. Love the smell of it. A little goes a long way. I like the variety fragrances and specialties the company has. Very helpful
Marla I.
13 reviews
I love aveeno products. They are sensitive on the skin and are super effective. I use this product every day and would definitely recommend trying it!
Beth M.
20 reviews
I love this lotion and use it daily. It is very moisturizing. I even use it on my face. It doesn't leave a greasy film and make-up still applies great!
Lindsey J.
Tracy, CA
37 reviews
Love, love, love! My dermatologist recommended this lotion to me years ago. I have really dry skin and this is only one of the lotions that can fix it!
Jennica G.
15 reviews
I use this on myself and my little ones with eczema. It's a great lotion for all ages. This was also recommended by the allergists I used to work for.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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