Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,638)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Chante C.
El Segundo, CA
17 reviews
My fave lotion! love that you can grab it from almost any store . The texture is perfect ( not too thin , not too thick ) my skin feels hydrate all day!
Yasmine O.
51 reviews
Purchased at: Walmart
This location is amazing for dry skin because my skin always kills all the time and this is the only lotion that helps my skin be smooth and moisturized.
Lizzie W.
37 reviews
Aveeno never really blows me away but this product is okay 😐 I wouldn't recccomend buying it when you can buy a perfect Mary Kay one ! No offense aveeno
Amber W.
Chattanooga, TN
265 reviews
I love to use this lotion after coming in from the beach a little toasted! It's a great moisturizer made with great products, the smell is just okay!
Carolyn H.
Clarksville, TN
7 reviews
May work for some it just does not work for me. My skin is always so very dry and seems like this just doesn't moisturize and made my skin bumpy and dry
Naomi Y.
Charlottesville, VA
12 reviews
It’s moisturizing, but not as moisturizing as I need it to be. I have dry skin, so as the day goes on, my skin can dry out. It’s decent, but not amazing.
jennifer g.
Zapata, TX
8 reviews
My mother in law suggested this lotion to me because I have dry sensitive skin I loved the smell but it wasn't rich enough it wouldn't keep me moistured
Philly B.
175 reviews
I did like this product at first but after using it for a while I did not notice a change in my skin. I now use other products that hydrate my skin more.
Yoooo o.
118 reviews
This lotion improved my skin in just one use! Now I use it every single day after I shower and I couldn’t be happier with my fresh, healthy looking skin.
Kelsey H.
Bay Village, OH
9 reviews
Best lotion! Nice and thick in texture and doesn't leave the skin feeling oily. The lotion truly soaks into your skin while keeping it from getting dry.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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