Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 582 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,613)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Alicia L.
Middleboro , MA
46 reviews
I absolutely love this lotion! It's minimally scented and it keeps my skin soft and hydrated all day. It's also gentle enough to use on myself or my kids...
Sarah R.
24 reviews
By far my favorite lotion ever. I use it daily and highly recommend it. It keeps your skin looking beautiful and doesn't feel greasy just soft and luscious.
Marielle M.
Belleville, NJ
189 reviews
Formula is way too thin and watery. Expensive considering the lack of effect. This does not help dry eczema prone skin at all because it’s not moisturizing.
Anushree P.
109 reviews
This product is very good and keeps the skin moisturized for a long time so it works great for me as I have dry skin. There is no smell to this but love it.
Kourtney B.
18 reviews
Left me feeling a little dried out and had a need for more. The smell is wonderful. It doesn't leave me greasy but I feel I always have to apply another coat
Heather K.
55 reviews
I use this pretty much daily! It keeps my skin moisturized and feeling soft. It helps tremendously with my eczema. Lasts long and not an overwhelming smell.
Fatima Q.
67 reviews
Great for moisturizing and has no scent, sometimes will even use for shaving and I’ve bought this multiple times over the years and it’s great and effective
Michaela M.
Springville, UT
8 reviews
I loved when i used this product because it actually helpes hydrate my skin. I dont use lotions often buy when I do its nice to have one that actually works.
Ashlyn M.
West Palm Beach, FL
6 reviews
I give this moisturzer a five start beacus ei have been using it since i was little! I have really dry skin and it makes me feel like a ne born baby! LOVE IT
Tara H.
Rockaway, NJ
34 reviews
This moisturizer is the only one that keeps my skin hydrated and looking great! It takes away the dryness that makes my hands look like my "grandma hands" .
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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