Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,621)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Kimberly Y.
Rosemead, CA
41 reviews
I get this for my whole family. It's gentle for everyone's skin. It keeps our skin soft, just what we need! The price is acceptable. We either get it from Target or order it from Amazon. I would recommend it.
Paola V.
4 reviews
LOVE THIS it so good. I have very dry and sensitive skin and this is perfect. And it smells natural does not burn and absorbs so well in the skin. Hands down on of the best! Please they offer so many sizes.
Tinuola O.
Sugar Land, TX
51 reviews
I’ve been using every day for like 10 years. I have eczema & this literally cleared everything up you can’t tell I even have it. I love this product & even if they raise the price to 40$ I’ll still buy it
Doda M.
Jonesboro , GA
819 reviews
So love this it’s so good for my skin easy to apply not so greasy like some other lotions out there smells nice too I recommend it it’s a good value got it at Walmart super center hope this helps u guys out .
Vicky M.
Anchorage, AK
20 reviews
It doesn’t really have a scent in my opinion and it’s pretty moisturizing. Used it at work for the longest time during the winter time and it helped with my dry hands.
Carolina D.
49 reviews
I have really dry skin and dermatitis my doctor recommend it and I’ve never bought another brand again. Amazing smell and leaves your skin feeling truly hydrated , really helps me hide my skin conditions
Amy N.
Owensville, MO
64 reviews
I love this type of lotion. The simple fragrance and thickness is perfect for my skin. These tubes are just the right size to toss in a bag for daily use when needed. This is usually my go to selection.
this lotion makes my skin feel new. it is a little thick and can give off a waxy feel but i kind of like that it seems to trap the moisture into my skin and give it a soft smooth finish. i use this everyday and i have extremely sensitive skin.
Alena C.
San Francisco
67 reviews
Purchased at: Costco
I love this balm very much. It makes skin very soft. I use it for all body. It's good for hands, legs. For body - mostly for winter period. Don't use it before gym, because your body can feel really oily. In other cases it's nice balm.
Micah H.
West Columbia
7 reviews
I have really bad eczema and my doctor recommend this product when I was a little girl and I have used it ever since. This product works very well and relieves my pain and makes my skin feel healthier.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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