Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,629)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Marcie S.
Baldwinsville, NY
10 reviews
I love that this product does not have a strong scent. I have dry skin and in the winter I need some extra moisturizing. I have used this product in the past and liked it very much.
Ayrie B.
Skokie, IL
3 reviews
Great package. I love the moisturizer because it feels like it uses natural and quality ingredients. I have sensitive skin so Aveeno is the perfect brand for me.
Lilibeth U.
11 reviews
I have eczema and my body tends to get really dry but this lotion prevents any eczema breaks out. It also is lightly scented which is great for my sensitive skin. This is the only lotion I use on a daily basis
Sarah M.
Punta Gorda , FL
15 reviews
This product is one of my go to lotions, after every shower, I’m applying this on. It leaves me skin all soft and refreshed. I have used this product many many times. Highly recommend.
Donna L.
Hammond, LA
22 reviews
My husband has been using this product for years! He has dry skin and it helps soothe and keeps his face from turning red and dry. It has met our expectations. Packaging is perfect.
Sarah H.
28 reviews
LOVE Aveeno's lotion! I have terribly dry skin, but their lotion works immediately for me, without being greasy or sticky. Plus, I don't have to reapply it as often to stay hydrated, either!
Lesley G.
Nashville, TN
4 reviews
Always makes my skin feel soft, supple, and moisturized without any overpowering fragrance. Also use on my child's sensitive skin. It's my go to straight out of the shower every time whether summer or winter.
Adriana K.
Corp Christi, TX
56 reviews
Aveeno's daily moisturizing lotion is a must-have in our household. I have sensitive skin and usually itch with a lot of over the counter lotions, but this one goes on smooth and can be applied over and over again without the oily feeling. 
Flor F.
Las Vegas, NV
5 reviews
Love this lotion!! Keeps your skin smooth and moisturized and it does not have a strong smell to it. Which most lotions i have received do. This is my daily lotion! You can buy it anywhere which is great :)
Cailan H.
12 reviews
Light, daily moisturizer that works perfect under makeup! Never irritated my skin and left it looking even and soft. perfect for multiple skin types, non-drying but not to heavy.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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