Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,640)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Phebe C.
Kent, OH
39 reviews
This moisturizer works really well and keeps my skin smooth. It doesn't have the greatest scent but the scent it does have is mild. So it's good for people who don't like strong scented products.
Andrea S.
Jenks, OK
6 reviews
This is one of the few lotions that actually work for my husbands dry hands. Through the winter, his knuckles crack and split but with regular application of this lotion, it keeps it at bay.
Cristle S.
Punta Gorda, FL
7 reviews
I got the Aveeno daily moisturizing baby lotion because my 1 1/2 year old son has really really sensitive skin and Aveeno is the only thing that actually helps relieve the rashes that he gets.
Michelle m.
Wyoming, MI
23 reviews
My husband and daughter both have eczema this lotion is a must have for our house. It's thick and non-greasy. The two pack is a great deal especially since we go through alot of lotion in my house to prevent itch scary skin. 
Briana S.
112 reviews
The smell leaves a lot to be desired for me, but it works pretty well to moisturize. I tend to like things with a strong smell. I think that’s kind of uncommon, but I’m not sensitive to smells.
Cheyenne C.
Ponchatoula , LA
279 reviews
I love the scent and the feeling of this product. It's very gentle on my sensitive skin. It met all of my expectations. The packaging is very simple and nice. I would buy this product again.
Gabby M.
Hazlet , NJ
572 reviews
I've been religiously using this for the last 2 weeks and it has kept my skin smooth!! It also stopped my skin from being itchy and flaky. Would recommend to others to try!
Payton G.
11 reviews
This is great for very dry skin! My mother has eczema and very sensitive skin and this is the only lotion she uses. The scent has more of an oatmeal smell, not the best smell, but it is nor heavy duty for sensitive skin.
Bailey N.
Rockford, IL
15 reviews
I love the Aveno line of lotions. working in food service I am required to constantly wash my hands. using Aveno not only keeps my hands soft, but soothes them if they get too dry on a shift!
Tanya F.
Los Altos, CA
12 reviews
This is my tried and true, go-to body lotion. It has a minimal fragrance and feels oh-so natural and gentle on my skin. It keeps my skin hydrated and looking great :)
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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