Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 586 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,663)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Samantha S.
Mountlake Terrace, WA
1 review
Before going on vacation with my daughter i needed to grab a travel size tube of lotion as my daughters elbows were getting pretty dry. This was the only lotion the store carried. I bought it and my daughter loved it! her elbows were back to normal in two days! Aveeno Daily Moisturizing Lotion is amazing and I would recommend it to anyone.
Yailin L.
Concord, NC
307 reviews
I have some eczema on my upper arm and I apply it there every night after I shower and it feels hydrating and moisturizing all day long also has a nice scent and it's very effective I would definitely repurchase!
tami s.
Saint Leonard, MD
3 reviews
Best lotion at a cheap price... works well to soothe dry skin after not wearing lotion. reminds me of putting vaseline on versus a watery lotion. Not a fan of the smell, reminds me of a hospital, so I mainly use to soothe not to smell nice.
Ashley O.
Milton, VT
5 reviews
Loveeeeee this wash it's one of my favorites. Especially the lotion, I also use it on my daughter for her rough skin, making her feel freshly smooth. It's mostly effective. I try not to use it everyday. But I do continue to buy it frequently.
Saf H.
Atlanta, GA
39 reviews
Mild scent but a great moisture. Overall a really good and simple product. I would recommend it for those of you wanting something simpler that does the job well.
Jennifer R.
131 reviews
I love your moisturizing lotion. I keep it with me in my purse for when I need to use it and it works wonders! I like that I don't have to apply it every hour because my skin drys out again! Love your lotion!
Sam S.
30 reviews
I used the that had an SPF of 15 on my face before I went outside to do yard work. Even though I didn't get burned, I still felt like I got more sun than I wanted to - maybe sweating had an impact on that.
Liz N E.
6 reviews
Lovely fragrance. A bit watery and soaks in quickly, I prefer thick emollient type lotions. However for throwing in your purse and using on the go this is a great option to have.
Marilyn M.
31 reviews
Using the body wash and lotion leaves my skin feeling sooo soft and moisturized all day! I love especially for the winter! It maybe a little pricey just for some soap and lotion but it is honestly worth it!
Allison D.
Cleveland Hts, OH
19 reviews
This is a very nice daily moisturizer. I use this on my body, after a shower, etc. It is not greasy and absorbs fast. I can even use it on my hands, which I don't always feel is possible with most body lotions.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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