Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

see more...

Top Questions See all 586 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,664)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Brittany A.
106 reviews
Nice thick cream. Not oily but coats the skin to keep it moisturized longer. Took off a star because the product is very thick it takes a while to actually rub in. I do however like that for my legs so it's a great all over kind of lotion. I don't recommend it for your face.
7 reviews
Guys this is amazing!!! My skin is always super dry but with this daily moisturizing lotion my skin has finally gotten to be smooth and not dry!! Thanks Aveeno® Daily Moisturizing Lotion
Derricka M.
127 reviews
One of my absolute favorite lotions to use it's not too heavy or light .It gives me the right amount of moisture for my entire body it leaves my skin feeling very smooth in texture and I don't need to remoisture throughout the day.
Kristine M.
155 reviews
I’ve used this lotion many times. It moisturizes initially but I took stars off because I don’t feel like it lasts all day. Even if I put it on twice a day, I still end up feeling dry. There’s better lotions out there, save your money.
Jasmyn M.
Stockton , CA
107 reviews
Purchased at: Walmart
This moisturizer lotion works really good! It ur skin is cracking apply this one after you shower for better results! This item is not harsh it does not burn ur skin at all! It is very affordable and I always buy this for my family
Sydney L.
83 reviews
I live this moisturizer, I usually see this as a daily face moisturizer because it is easy on my sensitive skin which prevents any break outs. I have also used this on my tattoos during the dry stages of healing and it work great!
Michelle  H.
21 reviews
I personally have combination skin, sometimes it gets dry and other times it gets oily. Many moisturizers I have used in the past all contain too much moisture causing the oiliness to peak but using Aveeno after washing my face and body keeps me moisturized and also allows my makeup application to go on smoothly!
Ashley C.
91 reviews
Great moisturizer, but it doesn't really have a smell. If you're a person who prefers scented moisturizers then you probably won't like this one. The good thing is it's really gentle on your skin. It's works well for dry skin.
Michelle B.
Rome, GA
573 reviews
I love this brand. I use the lavender Aveeno lotion every single day, multiple times a day. It leaves the skin feeling smooth without leaving it greasy. I also keep one of the travel sized original scents in my car in case I need it on the go.
casey c.
309 reviews
Purchased at: CVS
I love this lotion because it has no fragrance no chemical fragrance at all that's for 24 hours and has all natural ingredients it's great for healing tattoos I love it I use it all year round
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

Sign up to join our community!

Influenster Cashback
We recorded your visit.
Aveeno® Daily Moisturizing Lotion

ULTA was opened in another window. If you made a purchase Cash Back will be automatically added to your Ebates account tomorrow.

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.