Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,631)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Pa Y.
131 reviews
I have very dry skin so I used Aveeno. It reallys helps if you have dry skin. I loved the product but the only thing I noticed was my face got oily over time of using, which is rare because I have had dry skin all my life.
Candace J.
Kokomo, IN
3 reviews
I enjoy this product, I would buy it again. It's lightly scented and does its job as a moisturizer. I like that it comes in a small bottle, I can stick it in my purse and go. It's gentle and can be used on all skin types. Nothing I would change about it.
Zahra K.
4 reviews
Great product for those with normal skin. I had a scratched dry, itchy patch on my arm from the winter weather and ended up with a red, flaky, bumpy area. Applied this product to help soothe but it stung the area. Guess it's not a good for product for overly sensitive skin, but worked fine on my dry hands.
Abbey B.
Oceanside, CA
3 reviews
Great product. I have sensitive skin so I decided to spend a little more to get a good procuct. I bought this product at a local Walmart. I am an active user of this product although it is pricey. The packaging is great and I would definitely buy again
Pam G.
17 reviews
This has always been the only moisturizer that actually works for me. It lasts all day long, doesn't irritate my sensitive skin, and keeps my legs from getting so itchy in the winter that I scratch them bloody. It is a staple in my home! Very affordable too.
Andrea a.
Memphis, TN
3 reviews
This product is great I love it. It works for my skin. It's well worth the price. Not to pricey of good value I purchased at Walmart for a good price wasn't hard to find. I will continue buying this product. Great for my dry ichy skin ladies great for us
Marilyn R.
18 reviews
I use this product every morning, right after I wake up. It's great, really sensitive on the skin. Doesn't have a weird smell. Everyone in my family uses it everyday. I recommend!!!!!!!1
McKenzie C.
Charlotte, NC
16 reviews
Used on a daily basis for 2-3 months. Nothing stood out to make it worth the extra cost vs store brand lotion. Typically enjoy the Aveeno brand, but nothing outstanding with this product
Courtney W.
Dallas, TX
7 reviews
Solid lotion. However, I feel it doesn't give me lasting results. Too see great effects you need to have a very regimented routine of application to see the lasting results and effects.
Blair J.
Dallas, TX
7 reviews
THIS IS MY FAVORITE BUNDLE I HAVE SEEN. I first fell in love with Aveeno's natural lotion and once I saw a body wash... I had to try it! The smell, the smoothness, everything about it is perfect. Funny thing is, it fragrance free!! Perfect for my tattoos.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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