Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,628)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Ashley S.
Somerset, MA
4 reviews
I have eczema and dry itchy skin. It is hard to find a product that that moisturizes but also doesn't dry my skin out. This lotion fits the bill! It's also very light without a greasy after feel.
Shehara Y.
Trenton, NJ
4 reviews
This is my favorite lotion ever! It is so hydrating for my dry skin and feels so soft and refreshing on the skin. It is the only body lotion is use for the past 3 years and nothing can compare.
Cynthia G.
Clarion, PA
27 reviews
I use this product daily. My skin is sensitive, and gets dry easily. This product is very gentle on the skin, leaving it moisturized and looking great. I buy this at Walmart, it is very affordable. I would highly recommend this product to anyone who has dry skin.
Priyanka D.
New York, NY
7 reviews
My favorite in moisturizers! I have really sensitive skin and this is my friend during both summer and winter months. there is nothing not to like about this body lotion. the fragrance is mild and not overpowering. apply after shower and you are set for the day!
Stacy W.
68 reviews
I do not recommend using this on your face if you have very oily skin like me but otherwise I like using this on my arms and legs. I like how this is all natural. It's very thick so it's good to use in the winter when your skin is dry.
Annette G.
Shenandoah, TX
40 reviews
I absolutely love this lotion! It's fragrance free, hydrates well and doesn't leave me sticky or greasy. If I use it at night, I'm still soft the next day. Fantastic lotion!
Bridget P.
Santa Ana, CA
23 reviews
This is my favorite drugstore lotion. Strong sents often bother me, and this lotion is low in sent. Plus, this leaves skin feeling smooth, not filmy like some lotions.
Breeana E.
Modesto, CA
22 reviews
I user to have really itchy skin which would cause dryness on my legs. Using this really helped with the dryness and made my skin healthier looking . Very affordable as well !
Cammie B.
Los Angeles, CA
5 reviews
This is my daily moisturizer and I love that there's no scent. It comes out of the bottle thick but once rubbed on your skin, there's an instant soothing feeling and it doesn't feel like you have a thick layer of film on. I will probably never buy another brand.
Rachel M.
Canton, GA
6 reviews
Lotion has great texture and is super smooth. It has a nice, fresh smell with a hint of sunscreen protection which I like. I have very sensitive skin so finding a product that works for my face is very difficult. If you have sensitive skin I would purchase this!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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