Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,662)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Nora S.
Hampshire, IL
6 reviews
This lotion is a life saver during the harsh winter months of the Midwest. My skin tends to become extremely dry and cracked, and this lotion is the only thing that can save it. It leave my hands and body feeling soft and healthy.
Daasha J.
Windsor, CT
14 reviews
I really love using the Aveeno brand. It is perfect for moisturizing and relieving sensitive skin. It is not too pricey especially for everything that comes in the bundle.
Maria R.
Commerce twp , MI
38 reviews
The weirdest thing is that it feels wet. Not oily, but like water in your skin. And then it dries up! I can actually put this in my face in the morning, absolutely love it! So gentle!
Katherine P.
West Milford, NJ
9 reviews
Sometimes I need something with no fragrance that can help my dry skin and Aveeno does that for me. It doesn't irritate my skin and I can find it at a low cost. I keep one in my car and in my desk drawer. Doesn't leave my skin oily.
Tessa J.
3 reviews
I absolutely love Aveeno products. I have very sensitive skin and it always keeps my skin moisturized and I never have an allergic reaction to it. Very gentle and smooth. I recommend this product to anyone with dry or sensitive skin.
Alyssa F.
51 reviews
Aveeno is a great brand, and it is my go-to for when I need to deeply moisturize my skin. My sensitive skin is never bothered by this Aveeno product, which is a huge plus. My skin is noticeably softer and smoother when using Aveeno.
Brooke L.
53 reviews
I really love using Aveeno because it helps with my eczema. It makes my skin feel much more softer than the other brands of lotion do. It also makes my skin ache less than what they do with other brands. Will always buy this product!
Aveeno Daily Moisturizing Lotion leaves my skin feeling extremely soft. Easy to find at any pharmacy, it also is very affordable. The smell is clean and refreshing, and lasts all day. I would definitely keep buying it again, and I recommend it to anyone prone to dry skin.
Amber O.
Taylors, SC
73 reviews
I really like Aveeno products because it’s super gentle on my skin. It is fairly priced and I’ve used it ever since I was a teenager. You can get the kind with a pump, or you can get the squeeze kind. I will continue to use their products.
Zami S.
Jersey City, NJ
3 reviews
Aveeno is one of the moisturizers I aware by. I put this on my skin daily and without fail, my skin is always silky and soft. The moisturizer is fragrance free so you will not have to worry about the different fragrances interfering with each other which is a major plus.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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