Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,613)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Amanda M.
10 reviews
I really enjoy this lotion and have purchased it multiple times but I only purchase it on sale. This lotion has a faint smell but it leaves my skin so soft. It isn't a huge difference that I need to have it all the time and justify spending extra on it but when its on sale, I stock up!
Wendy L.
Rochester, NY
4 reviews
This is an excellent lotion. Fragrance free and that works great for my son. We both work in the health care field and are constantly washing our hands. This lotion is neither greasy or stinging to the skin.
Alexandria W.
Escondido, CA
14 reviews
When looking for a natural product this is the want you want. The smell is smoothing and calm feeling. The lotion does not stick to you but is smooth when you put it on your body.
Kyndal B.
Rocky Mount, VA
9 reviews
I buy this for my boyfriend and my son for their exzema because it helps with the itchiness and the appreance. It's definitely worth what you spend. There's not much scent but you wouldn't want something that did for what this product is for.
Dearess T.
Summerfield, FL
9 reviews
I use this every chance I get. I have a small for my car, a medium for room and the pump one for the bathroom. You don't have to put on a lot to get coverage and my skin stays soft and hydrated for hours. It doesn't feel watery when using
Dixie C.
Fort Bragg, NC
6 reviews
This combo is so great. The wash is so moisturizing and then following up with the lotion makes it better. The lotion I felt was very effective. I use it as a moisturizer for my face and it meets my expectations, I would definitely buy again! It's a great product for good money.
LaTicia L.
Los Angeles, CA
49 reviews
This is the best lotion for my skin. It's super hydrating, which is great for me because I have eczema, and my skin tends to get dry. But I would recommend the lotion to anyone.
Anita H.
auburndale, fl
22 reviews
Use this on a daily basis. I wash my hands a lot due to working with a lot of children and my hands got really dried out. After using Aveeno it helps keeps my hands moisturized.
Mandy H.
Pittsburgh, PA
15 reviews
This is my favorite daily lotion by far. It is affordable enough to be used every day without worrying about your beauty budget. It has no scent, which I prefer and it leaves my skin soft buy not oily or greasy. This is also the only lotion my husband will use, so that's a plus!
Christina A.
Butler, OH
10 reviews
This is a pretty good value I have really dry skin during the winter and this stuff is so gentle and really puts the moisture back in my skin. The packaging is nice on all of their products and all of their lotions seem pretty perfect they don't leave a sticky texture or anything.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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