Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,627)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
San C.
42 reviews
I recently bought the small version of this lotion to keep on the go because I do have very dry hands and it use my hands a lot at work. It does the job in keeping my hands nice and moisturized. Also, it is fragrance free which I like because I don't like the heavy perfume smell of other lotions.
Katherine S.
Converse, TX
14 reviews
I love how soft it make my skin. My husband is allergic to many lotions and he gets really dry skin that is hard to get rid of and Aveeno is the only one he will use. My daughter can't use products with perfumes and dyes so aveeno is perfect work great and has non of the thing that she can't use
Rachel A.
17 reviews
i love this product. It is an original for me i have always used this product. It is so moistuizering and i love it. I use it everyday after a shower giving me soft and smooth skin to start my day. There is so much product anad well worth anyones money.
Olivia M.
Hamden, CT
79 reviews
Using this along with my eczema lotion I was able to get it under control. It isn't too expensive, and it is worth the money. I use it daily and it helps keep my legs and arms smooth.
Alexandra B.
30 reviews
I use this product every single day!  It is my very favorite lotion and is really the only lotion that works on my skin!  It does not make me feel sticky or oily and it  moisturizes my skin so well!  No more dry skin yay!! So so good I can't complain at all!
Kari W.
Lake City, MI
6 reviews
I was noticing that my skin was beginning to get irritated with strong fragrance lotions and it was suggested to me to give Aveeno a try. I am SO happy I did! I love that it does not have a scent. It leaves my skin feeling smooth, soft and moisturized all day. This has easily become my go-to lotion that I will from now on always have on hand. If I could give this product 10 stars I would, that's how much I love it!
Brandee W.
78 reviews
I carry this in my purse because I have dry hands especially at work while working with money all the time. Its unscented and is very moisturizing on the skin. I'll also use it after shaving.
Sonya H.
Cedar Springs, MI
5 reviews
I bought this at Costco thought it was a good deal. Does not absorb well to heavy of a lotion for me. Personally I can't wait till it's gone. It is nice for feet and a pair of socks to help relieve dry cracked feet.
Annarosa W.
Kalamazoo, MI
5 reviews
Absolutely the best moisturizer I've ever used and definitely my go to. I have eczema and combination skin and this works wonders on balancing my skin and leaving it feeling moisturized but not oily. This will always be on my beauty essentials list.
Colleen F.
Glen Ellyn, IL
121 reviews
This is my absolute favorite lotion!! It's so soothing and moisturizing, and isn't greasy. I also like that it doesn't have a scent. Overall, it's a really great product for the money!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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