Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,648)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Mallory C.
Memphis, TN
41 reviews
My dry skin can't live without this stuff, especially in the winter. No weird scent, so it doesn't compete with perfume, and it's gentle enough to be used all over, even my face. Love it!
Cydni C.
15 reviews
These products clean my wash without drying my face out. It is really gentle and can be used everyday to wash my face. I continue to use this product and it meets all of my expectations regarding clean skin. I would buy it again and recommend it to family.
Ariail C.
Mililani, HI
4 reviews
I purchased this lotion at my local Target. It is the perfect size for my purse and I keep the larger bottle in my desk at work. I get really dry hands after washing them, and I find that this lotion really does the trick. The only thing I would change is that it often leaves my hands feeling greasy.
Jenina D.
Turnersville , NJ
55 reviews
This is my favorite holiday product! Since it's colder now my skin tends to get really dry easily & this product always helps conquer that! Works great with super sensitive skin as well!
Michelle M.
brooklyn, NY
11 reviews
This product is a staple for me. I use it on a daily basis, and it really helps my skin breathe when I apply it at night after a day of wearing makeup. I have combination skin, and it locks in moisture into my skin, giving it the nice dewey look everyone is aiming for nowadays. Great product - 10/10.
MH123 K.
7 reviews
Very nice and thick body lotion. It does have a faint "oak" scene that will goes away after a few minutes. I like body lotion that has a thick texture. Aveeno lotion satisfies that requirements. It also is not sticky and make skin smooth and moisturized.
Thaila M.
Alameda, CA
27 reviews
Aveeno daily moisturizing lotion is amesome to use, I use it everyday when I remember. I usually put it on after I get out the shower. The price can be a little pricey at some store but most times I get it on sale. I would buy this lotion again and again.
Kayla R.
37 reviews
This is definitely the best drug store skin care combo! Aveeno is an amazing company. They met my expectations for sure! It was so gentle, yet very moisturizing at the same time. I was so glad I invested in these! I will use these everyday from now on.
Lauren N.
North Augusta, SC
66 reviews
I keep the small lotion in my purse for my hands when they get dry! This lotion definitely does nourish my hands but had a slight tacky feel kinda odd but doesn't throw me off completely
Niki A.
Pleasant Hill, IA
32 reviews
I love this moisturizer. I use it mostly for facial moisturizing, but have used it on the rest of my body as well. Not greasy. Moisturizes all day and is effective. I bought it at Target. The price was great for a moisturizer. All in all I like it a lot!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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