Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,658)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Lex A.
Phoenix, AZ
7 reviews
It has no scent. I can use it all over my body including face for all day long moisturizer. Works wonders on tough cracked elbows and other extremely dried areas. You will notice a difference after the first application.
leanna t.
28 reviews
I really like this moisturizing lotion. I've used it for the longest time ever and it lasts for a very long time. I've recommended it to my mom and I see that she uses it too and likes it. It is pretty effective from what I see and it hasn't disapointed me yet.
Hannah M.
Tampa, FL
24 reviews
I love this lotion soooo much. It may not have a nice scent to it but I love how it hydrates my skin and makes it so smooth. This lotion is wonderful when I put this on in the morning, later in the day I feel my skin and it's still smooth. Unlike some lotions.
Ginelle W.
Bloomington, MN
10 reviews
I love this lotion! It doesn't irritate my sensitive skin and it soaks in so I don't get that sticky lotion feeling. It's a great product at a great price. I first got it to help heal a fresh tattoo but I use it everyday. I would recommend this to everyone.
Afrain B.
16 reviews
This gives me LIFE!!! Literally can't life without it!!!! I use this product every single day! I bought it from my local Walmart and it is wonderful! Keeps my skin feeling moisturized and soft all day and night! I would definitely recommend this to others! :D
Meagan J.
Blanding, UT
88 reviews
This is my favorite lotion! Not only do I use it for my facial moisturizer I love using it on my kids! It really helps settle my kids eczema down. I love that this doesn't have a strong scent and I love the consistency of it. Aveeno is a brand I trust and love.
Tia O.
Hubert, NC
4 reviews
I use this lotion everyday. It is fragrance free which I like so I can wear whatever perfume without them clashing. It has a slight greasy feel at first but goes away. It's not expensive but more expensive than other drugstore lotions. I think it's worth it because it moisturizes and works great for me.
L B.
37 reviews
Aveeno is hands down one of the best moisturizer on the market. AVeeno is a little pricey but the quality ois worth every penny. CVS and local drugstores sell the line. It is also very gentle on the skin and very good for eczema. I buy this often for my daughter. 
Jakeeba M.
Staten Island, NY
6 reviews
Amy C.
Meridian, ID
42 reviews
Aveeno is a must. One of those products that you use once and stay loyal to for life. It makes your skin feel so soft and renewed and doesnt wear off really quickly like some lotions do. It smells good and its just something everyone should have with them at all times. 
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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