Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 582 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,613)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Gabriela V.
Houston , Tx
54 reviews
My daily cream before going to work and wear make up and my before night time . It leaves my skin moisturizing all day long and during the winter is when I need it the most since I have super dry skin. It last me about 5 months and I use it every day twice. Great product !
Haley T.
Rutherfordton, NC
18 reviews
Usually I love using Aveeno products but this product feel slightly short for me. I used the lotion and although it was gentle, it left my skin feeling oily. I bought the product from Walmart where I had used a coupon. The non-scented smell was also not very appealing
Shannon C.
Brasher falls, NY
241 reviews
This is a great brand, my skin tends to get very dry during the winter. And I buy the lotion to help moisturize my skin and I also use their oatmeal baths to help bring back the moisture in my skin. The only down fall of this product is that the scent isn't very pleasant.
vanessa g.
Eugene, OR
43 reviews
Been using this lotion for the longest due to my ezcema. Its an amazing product i use it on my whole family. It met my expectations. Its a little pricey but it mist deffenitly is a good product.
Kay L.
Tampa, FL
10 reviews
I've been using this lotion for over a year now & I love it! It cleared my skin of the Eczema I have & it best works on damp skin fresh from the shower. It leaves you feeling smooth & if you're allergic to certain scents, there's no perfumy smell to this moisturizer.
Laura L.
Los Angeles, CA
2 reviews
I don't like my lotions to have a very strong scent, so I'm glad that this lotion is fragrance free but it has a pleasant smell. It leaves my skin feeling soft and use it for my tattoos as well. I use it daily after showering. I would definitely recommend this lotion.
maria p.
176 reviews
I have found my new favorite lotion! I got a sample and a coupon in the mail and I am hooked. It instantly softens your skin and is not greasy. My manly husband even lets me rub him down with it.
Judith D.
San Pedro, CA
4 reviews
I simply love using this lotion, especially after a shower. My face and hands always feel dry and this product makes my skin feel nice and smooth. It's not heavy and not oily which is what I like the most from this product. It's also good for on the go. I wash my hands constantly and use this lotion right after!
Michelle P.
4 reviews
well i love aveeno products when my son caught the chicken pots i soacked him in AVEENO OATMEAL and it helped with the icth and it helped him sleep at night its also a great moisturizing lotion
Srimathi S.
Santa Clara, California
14 reviews
Very moisturizing! Ideal for summer since it is light weight and non clogging on the pores. It is very effective and lasts all day. It is affordable at around $6 for 350 ml. Will recommend for daily normal to dry skin people.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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