Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,621)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Catherine T.
Davie, FL
72 reviews
This lotion is amazing. In the winter I get terrible dry skin and this has been a life savor. I would recommend this lotion to everyone, even if you do not get really bad dry skin it is still perfect and makes your skin feel amazing.
ZemZem k.
Santa Clara, CA
18 reviews
This lotion is really moisturizing and kept my skin moisturized all day. I was surprised that it was moisturizing because the consistency is not ask thick as some of the other lotions I've used. I love everything about this product except the smell. Maybe because its the naturals line but I do not like the smell.
Christina B.
Burlington, WA
115 reviews
I am not really a fan of putting lotion on my face, but this moisturizer is absolutely amazing. My face has been super dry cause of the weather change,so I've been using this and it's working like a dream!
Layla A.
5 reviews
I love this lotion! It's got a great feel to it and I like that it doesn't really have an intense fragrance to it. I put lotion on my legs everyday after the shower and this one is a real winner. I would definitely buy it again!
Alexandra D.
Wayne, PA
20 reviews
I use this daily on my arms and legs. It has a faint scent, but it fades after a few minutes when the lotion soaks into the skin. It moisturizes well, I notice a difference in my skin within a few days. I would definitely recommend this product.
Kiyomi T.
Lodi, NJ
22 reviews
Honestly the great choice for body and face. It doesn't smell bad and it has great quality and price. I will repurchase this product. I bought this item at Walmart and I've also seen it at Walmart. I've bought this 8 times in a year. It lasted very long. Like 7 months
Megan B.
Mount Pleasant, MI
5 reviews
I use this every night before bed. I love it, It is not very perfumey, which is good for me. It also seems to help with dry, itchy skin that I get. It was a good price and is a good lotion to use on an everyday basis for anyone with sensitive skin. I highly recommend.
Katie G.
Sterling Hts, MI
41 reviews
I love this lotion! I love that it comes in a pump bottle so it doesn't leave a mess. I always feel so moisturized after using this product. I even use the baby version on my child. It keeps her and I baby soft.
Stacey S.
96 reviews
This body lotion keep my moisturize all day long I love it. It's fragrance free and it's very effective. The price it not bad at all . I have 2 of this bad boys and my family also use this product .
Melissa O.
Rahway, NJ
21 reviews
Soothing and calming, and doesn't leave you feeling covered in greasy residue. Awesome for calming sunburns, insect bites, and it makes a perfect moisturizing balm for a newly healed tattoo. I keep a small one in my bag always!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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