Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,651)
Q&A (144)
Media (412)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Angie G.
188 reviews
I have a mini bottle of this lotion that I keep in the pocket of my scrubs because my hands get really dry from constant washing. I like that it's scent free so I feel comfortable using it around my patients, it moisturizes skin without the greasy/slippery feeling, and I feel as though I have to reapply it less than other lotions that I've owned . The full size (18 oz) can be purchased at Walmart for $8.97.  It's a great price and leave my hands feeling soft, repaired, and nourished. I highly recommend this product.
Katrina K.
Cullman , AL
23 reviews
I used this during my pregnancy for my itchy stomach and it helped so much! It also helped me not have stretch marks by leaving my skin fully moisturized. I will highly recommend this to anyone needing a good lotion to keep them soft and moisturized.
Emily W.
42 reviews
Purchased at: Sam's Club
My fiancé and I always use Aveeno Daily Moisturizing Lotion. It provides great coverage, soothes and hydrated skin without getting greasy, and has no scent which is a nice change from other highly scented brands. We will continue to use this lotion!
☆ s.
Lynchburg , VA
81 reviews
Purchased at: Walgreens
I use this everyday after a shower as a full body lotion ! There is no fragrance and it is a very natural brand so good if you have a lot of allergies or sensations skin! It’s super hydrating and thick ! Perfect for keeping your skin dry all winter
Jamie B.
172 reviews
Purchased at: Walmart
I use this every single day, multiple times! It is my dry skin savior. I love that it is affordable at the drugstore and comes in travel size. It has a light scent but it dissipates quickly. It’s a creamy consistency and sinks into the skin quickly.
Natalie B.
6 reviews
This lotion helps with dry skin! It isn’t all fruity smelling or anything either which I like. I use it after the shower or throughout the day with dry hands. My daughter gets super dry hands and it helps with the cracking and itching.
Esther G.
Los Angeles, CA
62 reviews
Purchased at: ULTA
I love this product so much! I’ve been using this since middle school. It smells like oatmeal but there are unscented ones. It’s very light weight and doesn’t make your skin feel thick and gross. I would highly recommend getting this!
D A.
Bloomington, CA
17 reviews
Love it and leaves my skin feeling amazing. I don’t really use lotions that have fragrance, because my skin is sensitive but at times I do and I break out and this lotion is magical because after 1 use, my skin is back and smooth.
Allyson B.
Camden On Gly, WV
2 reviews
My face is very dry when I use any kind of makeup. I’ve tried all different kinds of lotions and nothing seems to help my dry and flaky skin. A friend of mine told me to try Aveeno and honestly it’s the BEST I’ve ever had!!
Ruby H.
Appleton, NY
35 reviews
Purchased at: Rite Aid
Avenno is a wonderful product, it is not heavy, oily, or greasy. Makes your skin look radiant. Does cure extra dry skin, when you use everyday. Not allergies or outbreaks from this product. Would definitely purchase again.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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