Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

see more...

Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,651)
Q&A (144)
Media (412)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Elodie A.
Brownsville , TX
42 reviews
I've been very happy with this product, I have dry skin and this has been my go to lotion. I've seen an improvement in my skin by using this. I use it daily and I have a travel size bottle so I can take this on the go.
christine s.
Neptune, NJ
7 reviews
I love the lotion. It keeps my skin moisturized for the whole day. Every time I use the body wash, it keeps my skin soft and smelling good. After I dry myself off, i use the lotion and my skin feels softer than ever. The aveeno products are not pricey and I buy it all the time!
Melissa M.
Lake Elsinore, CA
6 reviews
In love with this lotion been using it for several years now. My skin is very dry especially in the winter and this lotion makes my skin soft worth every penny. Does not have a gross smell like most other lotion. I wold recommend this lotion in a heart beat especially if you are looking for your skin to look soft and young.
lacramioara W.
Taylor, MI
13 reviews
Great product, I use it for my kids and myself. It's great on our sensitive skin. It moisturizes very well. I recommended it to my mom as well and it helps her out since she has sensitive skin due to her diabetes. I love this lotion.
Haven H.
Owens X Rds, AL
102 reviews
Love Aveeno, I have bought this bundle several times and haven't had a single problem. I have very sensitive skin but it is just the great balance. I would definitely recommend this product to someone.
Sequoya F.
Holley, NY
74 reviews
This is a pretty good lotion it works it's not ultra greasy and Jennifer Aniston is the spokesperson and she looks great! I wish the smell was a little bit better that's why I only gave it 4 stars out of 5
Anchal M.
San Jose, CA
18 reviews
Aveeno is a great line of products.
Great that this came in a bundle because it has everything you need.
I have been a long time user of the lotion as it helps with my severe dry skin and itch that comes along with it.
The combo of the wash and lotion is great, would buy again!
Katie K.
Green Bay, WI
19 reviews
We use this lotion a lot during the winter months because it is pretty heavy and moisturizing. I have noticed that it lasts most of the day and is fragrance free, which is nice because then my boyfriend can use it without feeling like it leaves a feminine scent. Great for colder months, may be a little heavy in warmer ones.
riann p.
Los Angeles, CA
7 reviews
I love this group of products from Aveeno. The products have limited ingredients and don't cause any type of sensitive reactions. I love the ones with the spf included as well. They aren't greasy and they rub in easily and last most of the day. I would def recommend this produt.
Marlie R.
Hamlin, WV
321 reviews
Best lotion out there! I use this daily to fight against my eczema and overall dry skin! I no longer have the same dry skin problems I used to have! Not to mention it is a great price for the amazing quality!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

Sign up to join our community!

Influenster Cashback
We recorded your visit.
Aveeno® Daily Moisturizing Lotion

ULTA was opened in another window. If you made a purchase Cash Back will be automatically added to your Ebates account tomorrow.

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.