Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,651)
Q&A (144)
Media (412)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
shelby s.
Trenton, OH
131 reviews
I love this lotion it's practically sent less it's good for sensitive skin like the face. I bought it at the dollar store. It's seriously lasted me forever I use it almost every day! I would buy it again!
Ashley A.
Moreno Valley, CA
11 reviews
Love how this makes my sensitive skin feel moisturized and smooth. The packaging make it an eye catcher. There isn't too much of a sent and I love that. This is my go to lotion. Very thick and creamy. Most of my friends have switched on it
Molly M.
Milwaukee, WI
3 reviews
Never feel greasy, gentle, neutral smell. My favorite go-to lotion for everyday use. I keep a little bottle at my desk, and a big bottle at home. I have sensitive skin so the fact that it doesn't leave my skin feel greasy is a huge perk.
Stephanie B.
Beaufort, SC
11 reviews
This bundle is great if you have sensitive skin. I break out from everything and I could not live without this stuff. I think it's kind of pricey but I coupon a lot at cvs so that brought the cost down a lot. I think if you can find coupons for it definitely get it by the doubles
Lauren H.
76 reviews
The best lotion for dry winter days. It lasts over 24 hours after application and doesn't have that greasy or sticky feel after you put it on. Best use for normal to moderately dry skin.
Rebecca M.
Berwick, PA
6 reviews
I love aveenomeverything especially the Aveenom active naturals body lotion. It has a lightl lovely sent that doesn't irritate my semi-sensitive skin. It is also genial enough to use on my under eye bags for that little extra moisture. With all its benefits it still isn't greasy it just leaves your skin fresh hydrated no smooth.
Tiffany B.
96 reviews
This was not my brand of lotion until my husband introduced me to it. Works as well as what I was using. Gently works to heal my dry skin. Fragrance free which is important to my sensitive skin and nose.
Marina H.
La Porte City, IA
3 reviews
I've used Aveeno Daily Moisturizer for a little over a year. It started out well, but as time went on, I realized that the effects were very temporary, lasting maybe a few hours.

The texture and consistency is rather perfect to my standards. It's not too thick, not too runny.

The price isn't all that bad, but u get what you pay for.
Kristina M.
Lexington, KY
5 reviews
I have used aveeno product line for my entire life. I have very sensitive skin and its so gentle that I can use it with no breakouts. It keeps my face and body clear and moisturized and I love it. I used it on my belly when I as pregnant and not a single stretch mark. If you ha sent tried aveeno give it a try. You won't regret it.
Natalie M.
Auburn, WA
83 reviews
This lotion is one of my absolute favorites! It leaves your skin very moisturized! This is a very effective product and leaves you refreshed! This is also an affordable product and I highly recommend it!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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