Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,615)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Sahrish B.
85 reviews
This is the only lotion that my family has been using since forever. This lotion is amazing. It doesn't have any strong fragrance. It is really light and absorbs so well. I would totally recommend this because it leaves your skin super soft.
Poorva B.
94 reviews
As its name says it's great for daily use. It keeps skin soft and hydrated. But once a week it's better to use a heavier lotion as this can be light
And it's not enough to hydrate in winters or for too dry skin.
Ann-Marie H.
106 reviews
🙌 my go to body lotion! I have sensitive allergy prone skin that gets chapped in the winter, I put this on after my shower everyday and I feel like a baby. Nod still use a heavier duty hand cream for chapped hands, but for body in general I love it! It doesn't leave that gross residue some lotions do.
danielle b.
Davison, MI
5 reviews
This lotion is so good for my skin. I have proasis and cant use a lot of products with chemicals in it. This is the only product that i can use and it don't irritate my skin. It's a bit pricey but it is worth it because it is good quality. I would definitely recommend this product to someone.
Talisa E.
New York, NY
89 reviews
This is the lotion I use regularly. It's sensitive enough on my skin and still does a great job hydrating. I use it daily after each shower and I never feel sticky. I would absolutely recommend using this lotion.
Saphire Z.
Baraboo, WI
101 reviews
I've been using this lotion since I was about ten years old. Aveeno is the number one lotion brand I use on both of my children (who have mild eczema) and I recommend it to anyone who asks me about lotion brands.
Jennifer G.
San Angelo, TX
18 reviews
This is one of the only body lotions I can use that doesn't dry out or irritate my skin. I love that it's non-scented and that I can buy a smaller travel size bottle to keep with me in my purse, car, and office.
Denise D.
El Paso , TX
36 reviews
This is literally the only lotion I use . It's what works best on my skin & it leaves my skin feeling hydrated & moisturize throughout the day . I buy it at Walmart & it's at a good price point . I recommend this
Brianna M.
Springfield, OH
4 reviews
Aveeno Daily Moisturizing Lotion is a wonderful product! It is a bit pricey, but they are mostly long lasting!! I bought mine at a local Wal-Mart after I tried a friend's product. I recommend this product to people that have a little bit of money!
Noel B.
Laurel, MS
3 reviews
Dry skin is such a problem for me and my mom. She has severe eczema and I have sensitive skin. We both use aveeno for our needs. Aveeno is formulated strong enough to power through her eczema, and it's mild enough to not irritate my sensitive skin
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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