Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 586 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,664)
Q&A (144)
Media (414)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Leonora G.
Paterson NJ
23 reviews
This is one of the best moisturizers that uh used, is fantastic for the skin and removes the dryness of the skin practically at the time of application. I love using it.
Hayley S.
85 reviews
Purchased at: Target
I bought the travel size version of this lotion to carry around in my purse and I loved it. My knuckles get dry when it's cold out and this lotion cured me immediately.
Alex T.
Hamilton, OH
49 reviews
Love Aveeno lotion! Truly a scent free lotion that leaves your skin feeling silky smooth. My children love it because it soaks in and doesn't leave them greasy feeling.
Taylor F.
Springville, NY
392 reviews
I’m a lotion junkie and I love this. After I shower I always larger myself in lotion to help my skin stay soft and hydrated and this one is really good and smells nice
Megan M.
13 reviews
Leaves my skin feeling great!  It smells like oatmeal almost and feels natural on my skin.  Helps to relieve my dry skin.  It is also effective with helping out with my eczema.  This product does not irritate it or make it worst, it actually helps to heal and repair my skin.
Wendy N.
10 reviews
I enjoy the more natural ingredients of this brand. It is slightly higher priced. I enjoy the consistency but feel it doesn’t keep moisturized all day. I use it daily on my legs. I have repurchased twice so far
Nicole G.
Revere, MA
78 reviews
Aveeno products are great for my skin. I love this product for everyday use, therefore I always have it handy. It is effective and at a reasonably priced value. It met all of my expectations, therefore I would recommend to a friend because of the great experience I've had with the product. 
Em R.
15 reviews
Purchased at: Dollar General
This is a good lotion but I don’t love the smell. I usually mix it with a fragrant crappier lotion. It works well and sometimes that’s hard to find in a lotion. I wear it overnight usually.
Jamie B.
175 reviews
Purchased at: Walmart
I use this every single day, multiple times! It is my dry skin savior. I love that it is affordable at the drugstore and comes in travel size. It has a light scent but it dissipates quickly. It’s a creamy consistency and sinks into the skin quickly.
tatyana W.
Gadsden , AL
17 reviews
I have to continuously wash my hands at work, and since its winter time my skin is always dry! This product helps a lot . I would recommend this to anyone with dry skin especially for the winter time !
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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