Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,644)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Joanna B.
Tampa, Fl
15 reviews
I got the lavender pack, the lotion definitely does its job in moisturizing but the scent could have been better. The lavender wasn't a true lavender smell and as I am a lover of lavender I was a little disappointed.
Maggie E.
Palm Harbor, FL
13 reviews
I absolutely love this stuff. I always have dry skin, especially my hands since I am always cleaning something. This works really well keeping my skin moist and it's not heavy and I love the fact that it is unscented. I hate over powering, smelly lotions. You will be very happy with this. I love it.
Nicole F.
Tuscola, TX
3 reviews
I love Aveeno! It's so much more moisturizing than other lotions. It's scent is simple, soft, and good for either gender. The lotion is better quality than other lotions. It's perfect for baby, toddler, kid, or adult skin. I would buy this product again.
Lauren G.
Morristown, NJ
26 reviews
AVEENO lotion always makes my skin feel so soft and these small bottles are perfect for on the go use! I always keep one in my car in case I need lotion while I'm out. The packaging is a little ugly, I'm not a big fan of the green and beige color combo, and I wish it smelled a little better, but a neutral smell is much better than a bad smell! Great lotion!
Maria S.
San Jose, CA
16 reviews
This lotion focuses a lot on moisturizing my skin instead of the scent. which is cool y'know but i prefer a little bit more fragrance but i still use it often when my skin is a little dryer than usual and i would recommend to people who care more about what the product does instead of how it smells
Jessica S.
Brooklyn, NY
244 reviews
Recommended by my dermatologist! Its how I keep my skin moisturized all day! Its fragrance free and great for sensitive skin. I am very itchy in the dry winter months and this does the trick! Use it every single day!
Marissa W.
Philadelphia, PA
104 reviews
This really is a great package of favorites! I've been using aveeno a lotions for my entire life and have never been disappointed. Their formula is never oily, and saves my dry skin from cracking. It's heavy, but I can still use it in the summer when my skin isn't as dry.
Timothy H.
Los Angeles, CA
111 reviews
Great for sensitive skin, super gentle, doesn't clog pores, great to use daily, a con might be that it isn't strong enough for very dry skin. It will last long unless you need more for extra dry skin. Would buy again!
Christine H.
Brooklyn, NY
9 reviews
The huge size is great for family use, it keeps one moisturized during the winter. It is extremely gentle and is great for everyday use. The packaging is great there is a twist open and close for easy usage. I wouldn't buy it again since I have switched over to another brand but I would recommend!
Taylor M.
Southfield, MI
17 reviews
I love how thick this stuff is it really gets the job done and makes me feel so moisturized i absolutely love it and i have the entire kit at home i purchase this all the time not a doubt the best everrrrrrrrr i would recommened buying it i love it so much
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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