Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,644)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Allison K.
52 reviews
Aveeno in general is amazing! I use their baby line on my little one and I use many of the adult products for myself. The Naturals wash and lotion are affordable and super hydrating while being very effective. I would definitely purchase again!
Mariah S.
Austin, TX
86 reviews
This lotion is really great and makes my skin feel amazing immediately after using. There is a really subtle but refreshing smell. Cost is very affordable for the product and I would recommend. My only problem is that I wish it had more of a lasting moisturize vs just one day.
Molly G.
11 reviews
This is a staple item in our household. Aveeno is a brand that can always be depended on and trusted to do what it says for the product. This lotion moisturizes my skin while still being gentle and non-oily. I will probably continue to buy this item as long as they make it!
Maindy L.
Ashtabula, Ohio
40 reviews
I've used this product before and it's absolutely amazing! It's a bit pricey but definitely worth it. When my skin gets dry at night, I just apply a bit on, let it do it'a magic overnight and then I wake up with flawless, moisturized skin. Definitely try this out whether you have dry skin or not, it makes your skin feel nice.
Diana T.
Riverside, CA
26 reviews
I find this Aveeno moisturizing lotion a little too sticky for me. I don't like the fact that it has a sticky feeling after applying it. It's a great lotion for dry skin as it says, but I personally don't think it's the best out there.
Natalie W.
Gulfport, MS
127 reviews
I love Aveeno lotion, it makes your skin so soft and it does not have a strong scent. I have used this lotion for a few years, it's great for all over your body. I have very sensitive skin and I have never had any issues using this lotion.
Rachael W.
Titusville, FL
217 reviews
I liked how well this lotion absorbed into my dry often washed hands! The scent wasn't over powering either! Only giving it a 4 because I prefer thicker lotions. It wasn't runny but seemed a bit watery. However it still works great on my hands! I prefer cream for the rest of my body but I was my hands so often and they are so dry! I was a bit surprised how moisturized they felt after using!
Nancy R.
Tempe, AZ
268 reviews
This is one of my favorite lotions! It doesn't have a strong scent and it easily sinks into your skin. I bought this big bottle at walmart for a very cheap price. The lotion is long lasting and I would buy again because of the size and price. I'm usually very picky with lotions and this one did the trick! Not too thin not too thick. 
Rebecca R.
Winchester, CA
152 reviews
This lotion is gentle and moisturizing at the same time. I like that the scent is mild and not overbearing at the same time. Not a perfumey scent so it's very usable on a daily basis. It also doesn't make me sweaty like some lotions do.
Shannon R.
Midwest City, OK
66 reviews
I have such dry skin when the weather gets cold - the skin on my fingers splits like paper cuts! The Aveeno Daily Moisturizing lotion helps pretty well and doesn't make my skin feel greasy or heavy. The best lotions are the ones I don't feel hanging around on my skin. This is a bit pricey for me though, compared to its benefits.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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