Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,622)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Rebeccah P.
Phoenix, AZ
291 reviews
Purchased at: Walmart
I have many lotions for my boys and their sensitive skin, and this is one I do really recommend. It’s not my all time favorite but it works well with their skin and it’s definitely smooth.
LaSaria C.
15 reviews
Purchased at: Walmart
I really like this lotion my hands get so dry and as soon as I put some on they feel much better it’s long lasting and smells good I use this lotion often it’s so gentle on the skin it’s a good buy I highly recommend
Alma N.
los angeles
21 reviews
Purchased at: Walgreens
Four stars because it gets the job done. There’s nothing extra ordinary for this lotion. I like the packaging it always works and it never gets jammed. It’s smoothly and really does moisturize. I would recommend it
Crystal K.
Brea, CA
146 reviews
i really like this year round. My whole family uses it, we get the big pack from costco. it works when my skin is dry in the winter and is light enough for the summer. It isn't oily or greasy and absorbs quickly. this is my all time favorite. I've used other ones when i need a deeper hydration but when other get too greasy i always come back to this
Yukkie N.
Forest Hills, NY
124 reviews
I go through bottles of this like water. I have eczema prone skin so I use this allover after showering everyday and it's one of the few lotions that don't irritate my sensitive skin. It's also pretty affordable, unless you're Jennifer Lopez who slathers La Mer allover your body haha. Highly recommend, especially to those who have sensitive skin.
Luis G.
3 reviews
Works well, I try to use it everyday. When I fly and can’t bring it, I definitely eat ashy. It leaves a nice but not sticky feel/look. Big bottle for 8 dollars, it lasts a while and I buy it every time I run out.
Kezia E.
New Cumberland
58 reviews
Purchased at: Walmart
I use this aveeno lotion for my arms. It really helps me help maintain my eczema. I love that it doesn’t have a smell because that would irritate my skin. It lasts a while too! I would recommend this to a friend.
Lyndsey S.
Collinsville, IL
183 reviews
This lotion is gentle, unscented, and ultra moisturizing. It hydrates my dry hands instantly and keeps them soft through out a lot of hand washing during the day. A little goes a long way. The hand pump makes application super easy and quick!!
Mary S.
Colorado Spgs, CO
118 reviews
I live in Colorado and the climate is so dry here. I use the lotion on my arms and legs after every shower, and it keeps my skin hydrated and so smooth. I forgot to put it on once a couple of weeks ago, and the next morning my legs were dry and itchy. It just reminded me how much this lotion does for me! We buy ours from Costco and have repurchased it so many times.
Monserrat B.
Waco, TX
34 reviews
I've been using this every day for the last twelve years as a hand moisturizer. I wash my hands a lot. This re-hydrates them. Great that it's fragrance free! Simple formula, no parabens or sensitizing preservatives like methylisothiazolinone (I prefer to use argan or almond oil on my body after shower just because I feel like it is healthier.)
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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