Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

see more...

Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,618)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Samantha A.
Spring Valley, CA
13 reviews
I think this lotion is very soothing and calming for the skin. It is good moisture for drying skin or for people who have skin problems like eczema. I use it after i shower or sometimes when i feel that my skin is dry. It is a little more pricier than other lotions but it is affordable and I will be buying it many times, it is a staple product in my household.
Andreaa T.
Lynwood, CA
34 reviews
This some how helped me with my acne when i was around 13 or 14, when hormones were acting up. its super gentle on the skin and a bit goes a low way. it really deep moisturizes however it takes a bit to sink in. but id recommend in and id definitely buy again
Yvett D.
Bradenton, FL
6 reviews
I enjoy using this lotion before I apply my makeup. Its packaging is a nice simple box to hold it in. In my opinion its effective its leaves a nice finish touch. I purchased it at my closest Cvs for a affordable price. I would totally buy this product again.
Vicki S.
High point , NC
82 reviews
This is our families go to for a moisturizing lotion. My husband used it more than anyone and he loves the no perfume smell and how well the lotion works on his very dry skin! I love it as well! This product is a awesome product to have in your must have lust
Joanna T.
Edcouch, TX
54 reviews
I at first thought this product was a little too pricey, 6 dollars for a little bottle of cream.. however I bought it and loved it! Best investment I have made as far as lotions are concerned. I was using all these other creams on my hands because they were super dry and Aveeno was the only cream that made my hands feel smooth. I would buy it again, for sure.
Ryann H.
42 reviews
Aveeno daily moisturizing lotion is one of the only constants in my life. Unless you count doughnut consumption. I have sensitive skin and as a kid would get rashes and hives with different brands of lotion. I've been using Aveeno for 15 plus years. And now my daughter uses it too!
Melissa O.
Orlando, FL
32 reviews
Absolutely love this pair! The aveeno is tuff on dirt and has my skin feeling so clean and soft. The lotion compliments the wash and makes my skin so soft. I love that they are natural products and my kids can use it as well. Definitely recommend this product!
Brittni S.
36 reviews
Perfect for dry skin. It leaves your skin nice and moisturized as soon as you put it on. It does not have an overwhelming fregrance. The packaging it durable and you get the most bang for your buck. I would recommend this to anyone who suffers from dry skin.
Tara M.
Shillington, PA
130 reviews
Love love love this. Unscented. Travels well. Priced well. This goes on easy and stays on even after washing hands and whatnot. I don't have to constantly reapply all day. Once or twice does the trick. I can still work and hold on to things at work as well.
Sandra Y.
13 reviews
I love the aveeno body wash. My skin feels clean and it doesn't leave my skin dry which i love. The lotion is a staple in my house and so having the lotion and body wash together is so nice and convenient. The combo is cheaper than the two separate too.
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

Sign up to join our community!

Influenster Cashback
We recorded your visit.
Aveeno® Daily Moisturizing Lotion

ULTA was opened in another window. If you made a purchase Cash Back will be automatically added to your Ebates account tomorrow.

Please confirm your email.
If you have an existing Ebates account, make sure to enter your Ebates email

6 characters minimum. Password must consist of letters, at least 1 number and 1 special character.