Aveeno® Daily Moisturizing Lotion


4.6 out of 5 stars
  • 5 Stars71%
  • 4 Stars22%
  • 3 Stars6%
  • 2 Stars1%
  • 1 Star0%


This nourishing lotion is clinically proven to improve the health of dry skin in 1 day with significant improvement in 2 weeks. Formulated with ACTIVE NATURALS® Colloidal Oatmeal and rich emollients, it helps prevent and protect dry skin for a full 24 hours. This lotion leaves your skin feeling soft, smooth and naturally healthy looking and is gentle enough for everyday use. It’s also fragrance free, nongreasy and noncomedogenic.



Locks in moisture and helps 
prevent dry skin.

The AVEENO® brand is most trusted for its use of natural ingredients. Oat is the natural ingredient most recommended by dermatologists. As a skin protectant active ingredient, oatmeal can help restore skin's normal pH and aid in the maintenance of skin's moisture barrier to help prevent and protect dry skin.

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Top Questions See all 584 Q&A

Aveeno® Daily Moisturizing Lotion
Aveeno® Daily Moisturizing Lotion
Reviews (6,628)
Q&A (144)
Media (411)
  • "This thing is amazing. Most lotion that say fragrance free have a little smell of something to them... This one doesn't which i love. It is also very moisturizing. I have a big one for my body at home and i have a tiny one in my purse for when I'm on the go. " in 1474 reviews
  • "Most underrated lotion of LIFE. I love this stuff, I've used it for years. It's fragrance free, which is a plus for me because I use it as a face moisturizer. It lasts so long because you need less than an almond size for your whole face. I also use it on my body because it soaks right into the skin like water, an leaves your skin soft and nourished. It really is amazing. If you have dry skin, this is your product, I promise you. It does it's job well." in 896 reviews
  • "Aveeno lotion leaves my skin feeling great every time! This is a truly scent-free lotion, and is wonderful for sensitive skin. The 5 oz. bottle is great for carrying in a bag or purse when your skin is feeling dry." in 762 reviews
Allyson K.
Fort Denaud, FL
31 reviews
My husband and I both use these two product all the time. The body wash leaves my skin feeling soft and rejuvenated. The lotion eases the cracked skin on my hands and feet and is great for giving back rubs with. It is my go-to lotion and the price can't be beat. I give it as gifts to my girlfriends too
Sara L.
Miami, FL
57 reviews
This product blends perfectly with your skins, leaving it amazingly moisturized and soft, without feeling sticky, I use it every day after taking a shower and it leaves my skin perfectly smooth until the next day. Also, I think it offers good quality for a low price. I would definitely recommend it to anyone looking for a healthy-looking skin.
Casandra D.
58 reviews
I really liked this lotion it made my skin feel young again when I used it out of the shower. However it always took a min for it to absorb into my skin even if I didn't get out of the shower. I do recommend this moisturizer because it does moisturize but it take a few a bit of rubbing (at least for me).
Andrea B.
Saint Leonard, MD
30 reviews
I use this every day when I get out of the shower. It makes my skin feel so refreshed and it honestly is my favorite ritual of the day. The price is totally fair, but I would recommend buying the 532ml bottle to get more bang for your buck. I'm a runner so my feet tend to dry out quickly but since I've started using this my feet feel completely moisturized.
Brianna E.
Elyria, OH
4 reviews
I have this in every size and it's he best. I use it everywhere and it's perfect for my face. I found that after I started using this on my face, I noticed my dry patches went away and some of the imperfections on my face were being healed. I just absolutely love this stuff, and I like it a lot more for my eczema flare ups than the one formulated for eczema
Ashley S.
Vidalia, GA
59 reviews
I have dry skin and once I started using this my skin felt better. It left my skin feeling smooth with a pleasant not overpowering smell. It helped my skin stayed hydrated throughout the day. Another nice thing is your skin isn't left feeling greasy. It glides on smooth and absorbs into your skin fast.
Jasmin G.
23 reviews
I have extremely sensitive skin and always end up with razor burn on my legs. First, I switched to a sharper men's razor with more blades. Then I switched to the aveeno moisturizer and I no longer see the bumps. Fragrences tend to irritate my skin the first day I shave but aveeno soothes it in no time.
Katie G.
Mt Pleasant, WI
52 reviews
You guys this is honestly the best lotion... I live and breathe by this. I use it as a primer on my face (yes... a primer) and its BEAUTIFUL. Also, I have super dry and sensitive skin, like laundry detergents irritate my skin, but this lotion is so great. It doesn't have a smell, either, so that's awesome.
Ashley W.
Emporia, VA
27 reviews
I absolutely love Aveeno's Daily Moisturizing Lotion! I was first introduced to this product my Junior year in college and it's been my go to product ever since. It retails for about $15 at my local Walmart, it's a small bottle but a little goes a long way! I recommend this product to any one who suffers from dry patchy skin.
Spencer D.
Galloway, OH
24 reviews
Aveeno Daily Moisturizer is an absolute must during and after the winter months!!! I am one who gets severe dry skin during the winter months and this product will fix that issue with in about a week of use. I would highly recommend this product to any one that was looking for a great skin moisturizer!
Marie C.
21 reviews
Is the lotion thick or more liquid and greasy?
Iris A.
El Paso, TX
My mother uses this cream and she has super soft skin naturally but mine is dry and hard to keep moisturized will this solve my problem?
Maicee C.
Hanoverton, OH
5 reviews
I have really dry skin but I Also have sensitive skin, could I use this and not breakout?
kaylyn f.
Reedsburg, WI
28 reviews
Do you guys recommend this or Nivea more?
Isabelle D.
67 reviews
Does this brand of lotion help especially for dry skin all over the body??

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