3 varieties available
Aveda Color Conserve™ Shampoo
4.58 / 5 based on 245 Reviews
Gentle, plant-infused shampoo helps protect color by preventing fading.*
Start with Aveda hair color.
*When using the color conserve™ shampoo and conditioner system.
Aveda's own pure-fume™ aroma with certified organic lavender, geranium, grapefruit and other pure flower and plant essences
color conserve™ shampoo
Extend the vibrance of color-treated hair. Our gentle plant-infused shampoo helps do what harsher cleansers can't—resist fading.
• Keeps hair color vibrant longer*
• Gently cleanses without stripping color-treated hair, helping keep hair color vibrant longer
• Leaves hair silky, soft and shiny, when used with color conserve™ conditioner
Save money and save plastic when you buy a litre.
• Litres cost 20% less per ounce**
• Litres use up to 28% less plastic
Water\aqua\eau , Sodium Methyl Cocoyl Taurate , Babassuamidopropyl Betaine , Sodium Chloride , Disodium Coco-glucoside Citrate , Dimethicone , Glyceryl Oleate , Coco-glucoside , Hydrogenated Lecithin , Stearic Acid , Potassium Stearate , Lycopene , Lecithin , Tocopherol , Isoamyl Cinnamate , Amyl Salicylate , Sucrose Palmitate , Dehydroxanthan Gum , Polyglyceryl-10 Oleate , Cistus Ladaniferus Oil , Ascorbic Acid , Polyquaternium-10 , Cinnamidopropyltrimonium Chloride , Laureth-4 , Laureth-23 , Glycerin , Polysorbate 80 , Sodium Gluconate , Citric Acid , Fragrance (Parfum) , Linalool , Citronellol , Limonene , Magnesium Nitrate , Potassium Sorbate , Benzoic Acid , Methylisothiazolinone , Methylchloroisothiazolinone , Annattosee more...
Top Questions See all 20 Q&A
Aveda Color Conserve™ Shampoo
I have super sensitive scalp and on top of it I like crazy hair colors. I change my shampoo almost every two months but it always left my head itchy and my colors fading quickly. This shampoo has changed my life since I started using it. My fashion hai dye stays much longer than expected. My head doesn't itch. I have been using this for about four months now without having the need to change to a different brand. I love how soft it makes my hair and amazing it smells. It is pricey but for me to not have to constantly change shampoo I am saving money since I am not throwing out have used bottles when the itch just gets to bad. I highly highly recommend this to everyone!
This is the only thing that has and ever will keep my color. I have been using this product for about 10 years and it is worth every single penny. If you are spending money in a salon to get your hair colored, if you aren’t using this you are just throwing money out the window. This is a super super important product to have. Highly highly recommend. This picture was taken 6 weeks into my color, I was literally headed to the salon.
Review for: Aveda Color Conserve Shampoo, 8.5-Ounce Bottle more...
This is by far my most favorite shampoo. It’s perfect for colored hair (especially fashion colors), it smells amazing, and it leaves my hair feeling soft and looking shiny! Aveda makes such amazing hair products, plus they’re cruelty free and plant based!
Love the shampoo but takes so much to get a good lather and make me feel like my hair is actually clean. It expensive and I expected it to really last and take a small amount to wash. It works well and cleans my hair well while conserving my color.
This shampoo smells AMAZING and it does not strip any color from my hair. It leaves my hair soft and healthy and I recommended this to every one of my color guests in the salon to purchase this shampoo and conditioner. It truly makes the color last so much longer and it is great for your hair.
My hair stylist recommended this to me after coloring my hair with her. I dyed it a purpleish red, and reds have been known to fade quickly. So far, after a couple washes, almost nothing has faded. I am in awe of how well it works, and it smells sooo good too! Its pretty expensive (mine was $22) but the shelf life is extremely long and even adds a bit of shine to my hair! I love it.
I am an AVEDA fanatic. This is a must have in my shower. I color treat my hair every 8 weeks. The time between colors has grown since starting to use Color Conserve. The scent is also amazing.. you can't beat Avedas amazing smells. I come out the shower with amazing color and my hair is super clean for days! (also promoting longer times between color treatments)
I adore this shampoo. Smells amazing. Lathers wonderfully. Cleans just as well as it moisturizes! Sometimes the more moisturizing shampoos leave my crown greasy and this one does not. I wish Aveda would release a "color conserve" detangling spray. I ask for the large 33oz shampoo and conditioner for Christmas every year and they each take me about a year to go through.
This shampoo smells great, and really gets your hair clean. I would use this every 2 to 3 days on my fine, and thin hair. I switched to a different brand out of curiosity, but I would definitely use this again in the future. I cannot comment on if it truly conserved my haircolor, as I am a very low maintenance highlighter.
Q & A
How much does this normally cost? And can you get it somewhere other than an Aveda salon?
Where can i find this shampoo?
Hello ! My hair has a natural curl and is course. I have it colored (bleach) every six weeks . My color starts to fade the second week in. I would like to find a product that I can really see a difference. How does AVEDA compare to other Color Conserve shampoos? Thanks for your time Karyn
How is everyone doing with this product? I'm out in the sun everyday as I walk don't drive, but my hair is colored and loses its color quickly! I've tried Pantene color and my hair constantly matted up in knots! :-( so I'm looking to see some true reviews on this as I just colored the hair yesterday and need an item that is sun proof!
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