My photo is a mix of Wrath and Poison. I love this color so much! This is definitely my favorite brand of reds I’ve ever tried. They always turn out vibrant and bright. I think they last a while in my hair too. I always come back to Arctic Fox!

Love this brand! Not my first time trying it, but my first time trying this color. Before, my hair was already red from an other previous dye, and I also touched up my roots. I always love the scent of this dye, it smells amazing! I used the 8oz one and it was enough for my mid back length hair. It was easy to apply throughout, and it came out more of a darker red than what I had before.

I love Arctic Fox, it conditions the hair while adding vibrant color. It's easy to apply, smells wonderful. Make sure to wear goves as usual because it's so vibrant if you don't wear gloves your hands will be red. This is just an all around great product.