I am so in love with this toothpaste, it's not even funny. I first bought Aquafresh's Extreme Clean after a friend told me she'd bought a toothpaste that was incredibly, incredibly foamy. "You seriously would not believe how much foam," she said to me. I was intrigued so I purchased some and I've been using it for nearly a year now. I have never used a toothpaste that makes my mouth feel so clean and fresh - and I've tried a LOT of toothpaste. I absolutely hate brushing my teeth, but this toothpaste does exactly as advertised and gives you an extreme clean. The foaming/bubbles really reach into every corner and crevice of your mouth and really works to freshen your breath. I highly recommend this toothpaste.