I absolutely adore my Anastasia Beverly Hills products! I use several of them on a daily basis! As far as her Brow gel goes, it was my 3rd ABH product to use & I instantly fell in love! I use two different colors of the Brow gel - both clear & Chocolate, to give my brows the defined, full, yet natural look that I want. I always want my brows darker & more defined at the arches and tails with the more natural looking hairs towards the front of the brow. So in my opinion, as far as brows go, you truly can not ever go wrong with using ANY Anastasia Beverly Hills brow product! I personally own & use not only her Brow gel, but I also use the Brow Definer, the Brow pomade, the Brow Pencil, the Magic Pencil, the Brow Wiz in both two colors, as well as her brow tools, like her brushes & even her pencil sharpeners bc they are all of such high quality, as well as being reasonably priced! Thanks ABH for always killing the brow game - as well as the cosmetics game - ABH truly IS one of the best out there!