Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Almay Smart Shade Skintone Matching Makeup
6 varieties available

Almay Smart Shade Skintone Matching Makeup


3.0 out of 5 stars
  • 5 Stars17%
  • 4 Stars20%
  • 3 Stars27%
  • 2 Stars23%
  • 1 Star12%
3.08 / 5 based on 3,360 Reviews

Product Description

Product Details

Now Available In More Shades! Just Blend To Reveal Your Best Match
Formulated With The Latest In Exclusive Almay Tonemimic™ Shade-sensing Bead Technology
Instantly Transforms From White To Your Perfect Shade When Blended Into Skin
Buildable Coverage And Natural-looking, Streak-free Color
Takes The Guesswork Out Of Finding Your Perfect Shade
Available In 6 Skintone-adjusting Shades

see more...

Top Questions See all 210 Q&A

  • Does it really blend as nice and naturally to your skin tone as i...14 Answers
  • How well does this work? Does it actually match to your skin tone? 2 Answers
  • Very good I love1 Answers
Almay Smart Shade Skintone Matching Makeup
Almay Smart Shade Skintone Matching Makeup
Reviews (3360)
Q&A (210)
Media (57)
Stephanie W.
blakely, pa
23 reviews
I tried Almay Smart Shade Foundation a few months back thinking that the idea of being able to adjust to one's own skin tone more specifically sounded great, however, I found this claim to be far from the truth. I didn't find the shade to match my own skin tone even though the bottle was right in my shade range. I also found the foundation hard to blend completely and had to work very hard to keep it from leaving visible streaking. Lastly, after a few days of use I found myself breaking out from wearing this foundation. Overall, I would never try this nor recommend this product to anyone.
Ashley H.
Mt Pleasant, MI
57 reviews
I thought this product was too good to be true. And guess what. It was. It leaves a chalky like layer over your skin that makes you look like you have caked makeup on, even when you've only used a small amount. It does not blend well to my skin tone, I even tried multiple different shades, to no avail. I would not recommend this product.
Savanah B.
Gardner, MA
17 reviews
I was very impressed when I first started using this product and then I looked in the mirror and realized it looked very noticeable.

I'm not pale by any meals but I'm not tan either. I have a hard time finding coverup that isn't too light or too dark. I had taken this product from a cousin of mine to cover up my acne and it did a great job at first but then I noticed how dark it was on me and wasn't a great look on me.

It's also kind of greasy feeling which I wasn't a fan of. It's lightweight but greasy.

I do like almay products though, so I do recommend this product if you can find the right color for you. Don't be surprised if you can't find the right one the first few times.
Ruth H.
Cheyenne, WY
31 reviews
I was very excited to try this product as it's Almay and I've usually liked maky of their products. The first day I was pleasantly surprised that the shade did in fact seem to match. The foundation was very lightweight though and I had to use an additional heavier foundation under my eyes and on a few blemishes. The next day I had the same pretty decent results. By the end of the week however, my "smart shade" had taken on more of an oompa loompa orange on my face. I'm not sure if this is due to the make up sponge, or what. I'm not going to use a new sponge each day to apply foundation. Considering I had to use a second foundation in addition to this one, I wouldn't recommend it.
Jillian C.
Las Vegas, NV
6 reviews
I tried this foundation out years ago, when I was just starting out with make up. Bottom line, this foundation doesn't work to "match" your skin tone...if you look closely, although it comes out white, you will see that their are little granules that I assume "pop" or active the change in color...and no matter what color your skin is, it'll turn into the color it was formulated to be. It's tough to explain, but if you're curious, you should definitely buy it just to see. But all in all, your money can be spent on better drugstore foundations such as Revlon Photo Ready or Neutrogena Healthy Skin.
Elizabeth O.
Providence , RI
47 reviews
When I purchased this product I was really impressed that it started out as a white formula and then blended as you applied it to match your skin tone. After trying this product a few times however, I just didn't like how it looked or felt on my skin. I have oily, acne prone skin and this product felt really heavy whenever I would put it on. It would often feel greasy or tacky upon the skin. I also found that it just wouldn't blend to my correct skin color. When wearing this, it was very noticeable that I had makeup on and I don't like this. I purchased this because Almay advertised that it would give you a natural looking finish, however I found that this was not the case.
Brooke B.
Moneta, VA
10 reviews
For me, the idea of what the product is meant to do drew me in. It sounded somewhat magical when I saw it on the peg, but I did have trouble finding a matching shade for me. The first time I bought it I went a little too dark and decided to try again. This time it was just right but on my skin type (oily and acne prone) it was just not blending real easily and was ending up lookIng really splotchy and discolored. I didn't have a good experience but my mother, who has a darker skin tone and smoothr skin, was able to use it with ease. I'd say this is really a hit or miss for some people and shouldn't replace a heavier foundation if you have acne or scars you wish to conceal.
heather m.
96 reviews
Beauty Junkie Expert Level 3
This foundation is...odd. I expected it to come out of the bottle pigmented but it was a grey/clear color with little black dots in it. I thought there's no way this is going to turn into foundation. So I rubbed it in and it actually changed color! However, the color was a bit orange, provided no coverage really and highlighted every little bump/dry spot. I might try using this as a touch up product but I don't think I'll be using it as my go-to foundation.
Catherine H.
Citrus Hts, CA
100 reviews
I tried this in hopes that I would love it. Who doesn't want a foundation that matches your skin tone? While it goes on smooth and doesn't feel heavy or greasy, it leaves a lot to be desired. I found the coverage wasn't so smart. In fact, I don't recommend this if you need to cover any blemishes or dark spots. This also comes off very easily and is not waterproof. I definitely don't plan on buying this product again.
Julia J.
Iowa City, IA
10 reviews
I'm a bit surprised that so many people have given this product a C. I actually have really been liking it lately! I'm fair skinned, and when I wore it in the past I thought it oxidized a bit too much on my skin. Not so much that I couldn't blend it out into the rest of my skin, but enough that I noticed a significant difference in color. However, now in the summer, it is the perfect color for me (I have the lightest shade), and I really enjoy how the light to medium coverage evens out my skin tone without feeling cakey or heavy. I took this on a trip to Europe and thought it was great for travel as well, easy to smooth on quickly with your fingers and go!
Katie O.
New Canaan, CT
80 reviews
Does this actually work? like does the color match to your skin?
Dani R.
Lomita, CA
61 reviews
Whats your shade?
Ariel G.
Sharon, MA
112 reviews
Is this any good? I am pale.
Ta'Kira L.
55 reviews
Do they have darker colors?
Kacee H.
Buckeye, AZ
20 reviews
Does this really work good? Or does it end up making your forehead all shiny by the end of the day?

Join now to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us