I've been using this product for years now and have very fragile/textured hair. Never turning back! Love It! Coverage is great! And along with other better quality products, my hair has never been healthier! I have no complaints and this is from someone who's hair has been the bain of my existence, lol

This color is too dark to be considered strawberry blonde. I added extra toner to lighten it up. It turned an actual strawberry blonde with just a tad more toner than what it called for. HOWEVER it is almost completely faded out within two washes. I even used a color sealer to try to get it to stay. Would not recommend.