I've only been using this for the past five days.so far I like the way it feels on my face . I have fairly dry skin this makes it feel soft. I like the smell if I don't like the smell of a product I end up not using it.so that a plus for me. Haven't noticed a whole lot of difference in my wrinkles but a lot of times others notice the difference before you do . I will keep using at least to finish the product. Then I'll know if it's worth buying another or just stick to the reg. aveeno lotion I was using bigger bottle for less money .