Influenster 2018 Reviewers' Choice Awards


Introducing the winners from our fourth annual "Influenster Reviewers' Choice Awards: Best in Beauty". These products are truly the people's choice and come from the 6M+ beauty product reviews Influenster members created over the past 12 months. For each category we looked at both review volume and average rating to determine the standout products of 2018. We hope you'll find many new and current favorites among our Mass, Indie and Prestige winners that are Influenster approved and recommended by members just like you!

Best in Makeup

Best Mass Lipstick

NYX Xtreme Lip Cream

(14,713 Reviews)

Best Luxury Lipstick

Kat Von D Everlasting Liquid Lipstick

(59,613 Reviews)

Best Indie Lipstick


(31,162 Reviews)

Best Mass Sponge

Real Techniques Miracle Complexion Sponge™

(46,739 Reviews)

Best Luxury Sponge

the original beautyblender® beauty queen pink original

(25,453 Reviews)

Best Indie Sponge

Morphe Flawless Beauty Sponge

(2,094 Reviews)

Best Mass Mascara

Maybelline Lash Sensational® Washable Mascara

(11,835 Reviews)

Best Luxury Mascara

Too Faced Better Than Sex Mascara

(67,293 Reviews)

Best Indie Mascara

Younique Moodstruck Epic Mascara

(4,728 Reviews)

Best Mass Concealer

Maybelline Instant Age Rewind® Eraser Dark Circles Treatment Concealer

(39,778 Reviews)

Best Luxury Concealer

tarte™ shape tape contour concealer

(46,639 Reviews)

Best Indie Concealer

ColourPop No Filter Concealer

(4,291 Reviews)

Best Mass Foundation

Maybelline Fit Me Matte + Poreless Foundation

(58,747 Reviews)

Best Luxury Foundation

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation

(14,744 Reviews)

Best Indie Foundation

The Ordinary. Colours Serum Foundation

(1,737 Reviews)

Best Mass Powder

Rimmel London Stay Matte Pressed Powder

(18,354 Reviews)

Best Luxury Powder

Laura Mercier Translucent Loose Setting Powder

(34,689 Reviews)

Best Indie Powder

RCMA No Color Powder

(7,001 Reviews)

Best Mass Blush

wet n wild Color Icon Blush

(10,704 Reviews)

Best Luxury Blush

tarte™ Amazonian Clay 12-Hour Blush

(24,623 Reviews)

Best Indie Blush

BH Cosmetics Nude Blush - 10 Color Blush Palette

(676 Reviews)

Best Mass Bronzer

Physicians Formula Murumuru Butter Butter Bronzer

(18,102 Reviews)

Best Luxury Bronzer

Benefit Cosmetics Hoola Matte Bronzer

(36,268 Reviews)

Best Indie Bronzer

BH Cosmetics Wild and Radiant Palette Face Bronzer

(278 Reviews)

Best Mass Highlight

wet n wild® MegaGlo™ Highlighting Powder

(17,988 Reviews)

Best Luxury Highlight

BECCA Shimmering Skin Perfector® Pressed Highlighter

(28,078 Reviews)

Best Indie Highlight

Jeffree Star Skin Frost

(11,886 Reviews)

Best Mass Setting Spray

NYX Makeup Setting Spray - Matte

(29,592 Reviews)

Best Luxury Setting Spray

Urban Decay All Nighter Long-Lasting Makeup Setting Spray

(55,456 Reviews)

Best Indie Setting Spray

MORPHE Continuous Setting Mist

(4,535 Reviews)

Best Mass Powder Foundation

Neutrogena® Mineral Sheers Loose Powder Foundation

(2,646 Reviews)

Best Luxury Powder Foundation

bareMinerals Original Loose Powder Foundation SPF 15

(12,054 Reviews)

Best Indie Powder Foundation

Younique Touch Mineral Pressed Powder Foundation

(308 Reviews)

Best Mass False Lashes

Ardell Studio Effects Demi Wispies

(3,659 Reviews)

Best Luxury False Lashes

M.A.C Cosmetics 21 Lash

(1,556 Reviews)

Best Indie False Lashes

Velour Lashes

(266 Reviews)

Best Mass Eyeshadow Palette

e.l.f. Cosmetics Studio Prism Eyeshadow

(2,578 Reviews)

Best Luxury Eyeshadow Palette

Anastasia Beverly Hills Modern Renaissance Eye Shadow Palette

(30,965 Reviews)

Best Indie Eyeshadow Palette

Morphe x Jaclyn Hill Eyeshadow Palette

(24,390 Reviews)

Best Mass Fragrance For Her

Victoria's Secret Noir Tease Eau De Parfum

(3,316 Reviews)

Best Luxury Fragrance For Her

Yves Saint Laurent Black Opium Eau De Parfum Spray

(4,815 Reviews)

Best Indie Fragrance For Her

Glossier You Eau de Parfum

(711 Reviews)

Best Mass Brow

NYX Micro Brow Pencil

(9,557 Reviews)

Best Luxury Brow

Anastasia Beverly Hills Dipbrow Pomade

(40,117 Reviews)

Best Indie Brow

Glossier Boy Brow

(2,611 Reviews)

Best Mass Eyeshadow

L'Oréal Paris Infallible® 24 HR Eye Shadow

(3,562 Reviews)

Best Luxury Eyeshadow

Urban Decay Eyeshadow

(14,758 Reviews)

Best Indie Eyeshadow

ColourPop Super Shock Eye Shadow Collection

(12,933 Reviews)

Best Mass Eyeliner

NYX Matte Liquid Liner

(6,384 Reviews)

Best Luxury Eyeliner

Kat Von D Tattoo Liner

(35,590 Reviews)

Best Indie Eyeliner

ColourPop Swerve Crème Gel Eyeliner Pencil

(1,420 Reviews)

Best Mass Lip Gloss

NYX Butter Gloss

(19,494 Reviews)

Best Luxury Lip Gloss

FENTY BEAUTY by Rihanna Gloss Bomb Universal Lip Luminizer

(7,122 Reviews)

Best Indie Lip Gloss

ColourPop Ultra Glossy Lips

(7,212 Reviews)

Best Mass Nail Product

OPI Nail Lacquer

(7,066 Reviews)

Best Luxury Nail Product

SEPHORA COLLECTION Original Color Hit Nail Polish

(1,052 Reviews)

Best Indie Nail Product

Lime Crime Pop On Nails

(102 Reviews)

Best Mass Stick Foundation

NYX Mineral Stick Foundation

(3,431 Reviews)

Best Luxury Stick Foundation

Hourglass Vanish Seamless Finish Foundation Stick

(8,522 Reviews)

Best Indie Stick Foundation

NUDESTIX Nudies Tinted Blur Stick

(178 Reviews)

Best Mass BB Cream

Maybelline Dream Fresh BB® Cream

(8,869 Reviews)

Best Luxury BB Cream

Dr. Jart+ Premium Beauty Balm SPF 45

(1,653 Reviews)

Best Indie BB Cream

The Crème Shop BB Cream In Fair

(19 Reviews)

Best Mass CC Cream

Olay Total Effects 7 in 1 Eye Brightening CC Cream

(775 Reviews)

Best Luxury CC Cream

IT Cosmetics® Your Skin But Better™ CC+™ Cream with SPF 50+

(12,688 Reviews)

Best Indie CC Cream

Thrive Causemetics Buildable Blur CC Cream™ Broad Spectrum SPF 35

(239 Reviews)

Best Mass Primer

e.l.f. Cosmetics Mineral Infused Face Primer

(10,692 Reviews)

Best Luxury Primer

M.A.C Cosmetics Prep Plus Prime Fix+

(23,307 Reviews)

Best Indie Primer

ColourPop All Star Primer

(426 Reviews)

Best in Skincare

Best Mass Sunscreen

Neutrogena® Ultra Sheer® Dry-Touch Sunscreen Broad Spectrum SPF 55

(10,387 Reviews)

Best Luxury Sunscreen

COOLA Sport Face SPF 50 White Tea Organic Sunscreen Lotion

(2,630 Reviews)

Best Indie Sunscreen

Glossier Invisible Shield SPF 35 Daily Sunscreen +

(781 Reviews)

Best Mass Night Cream

CeraVe PM Facial Moisturizing Lotion

(3,245 Reviews)

Best Luxury Night Cream

Estée Lauder Advanced Night Repair Synchronized Recovery Complex II

(6,331 Reviews)

Best Indie Night Cream

Herbivore Moon Fruit Superfruit Night Treatment

(107 Reviews)

Best Mass Facial Serum

Olay Total Effects Moisturizer + Serum Duo with Broad Spectrum SPF 15

(3,586 Reviews)

Best Luxury Facial Serum


(9,329 Reviews)

Best Indie Facial Serum

Sunday Riley Good Genes All-In-One Lactic Acid Treatment

(7,940 Reviews)

Best Mass Facial Cleanser

Cetaphil Daily Facial Cleanser

(17,394 Reviews)

Best Luxury Facial Cleanser

philosophy purity made simple one-step facial cleanser

(13,891 Reviews)

Best Indie Facial Cleanser

LUSH Angels on Bare Skin Face and Body Cleanser

(3,331 Reviews)

Best Mass Facial Scrub

St. Ives Acne Control Apricot Scrub

(27,037 Reviews)

Best Luxury Facial Scrub

Kate Somerville® ExfoliKate® Intensive Exfoliating Treatment

(3,779 Reviews)

Best Indie Facial Scrub

Dr Roebuck's Byron 2-in-1 Mask + Scrub

(24 Reviews)

Best Mass Lip Care

Carmex® Classic Lip Balm Original Tube

(32,381 Reviews)

Best Luxury Lip Care

Fresh Sugar Tinted Lip Treatment Sunscreen SPF 15

(12,900 Reviews)

Best Indie Lip Care

Glossier Balm Dotcom

(2,763 Reviews)

Best Mass Facial Mask

L'Oréal Paris Detox & Brighten Pure-Clay Mask

(15,883 Reviews)

Best Luxury Facial Mask

boscia Luminizing Black Charcoal Mask

(2,710 Reviews)

Best Indie Facial Mask

LUSH Mask of Magnaminty

(20,802 Reviews)

Best Mass Facial Moisturizer

POND's Dry Skin Cream

(10,494 Reviews)

Best Luxury Facial Moisturizer

belif The True Cream Aqua Bomb

(3,876 Reviews)

Best Indie Facial Moisturizer

DRUNK ELEPHANT™ Lala Retro™ Whipped Cream

(2,206 Reviews)

Best Mass After Sun

Hawaiian Tropic® Silk Hydration Weightless After Sun Lotion

(2,176 Reviews)

Best Luxury After Sun

Dermalogica After Sun Repair

(260 Reviews)

Best Indie After Sun

Sun Bum Cool Down Hydrating After Sun Spray

(71 Reviews)

Best Mass Facial Peel

SheaMoisture Superfruit Multi-Vitamin Renewal Peel Pads

(3,096 Reviews)

Best Luxury Facial Peel

Lancôme Visionnaire Crescendo™ Dual-Phase Night Peel

(2,048 Reviews)

Best Indie Facial Peel

The Ordinary. AHA 30% + BHA 2% Peeling Solution

(2,174 Reviews)

Best Mass Face Oil

L'Oréal Paris Age Perfect® Hydra-Nutrition - Facial Oil SPF 30

(843 Reviews)

Best Luxury Face Oil

tarte Maracuja Oil

(29,680 Reviews)

Best Indie Face Oil

Drunk Elephant Virgin Marula Luxury Facial Oil

(6,752 Reviews)

Best Mass Eye Cream

Neutrogena® Hydro Boost Gel-Cream Eye

(4,586 Reviews)

Best Luxury Eye Cream

Origins GinZing™ Refreshing Eye Cream To Brighten And Depuff

(14,063 Reviews)

Best Indie Eye Cream

Drunk Elephant C-Tango(TM) Multivitamin Eye Cream

(867 Reviews)

Best Luxury Acne Treatment

Kate Somerville EradiKate Acne Treatment

(3,798 Reviews)

Best Indie Acne Treatment

SUNDAY RILEY Saturn Sulfur Acne Treatment Mask

(719 Reviews)

Best Luxury Self Tanner

St. Tropez Self Tan Classic Bronzing Mousse

(1,472 Reviews)

Best Indie Self Tanner

Vita Liberata Fabulous Self Tanning Gradual Lotion

(134 Reviews)

Best in Haircare

Best Mass Shampoo

Dove Intensive Repair Shampoo

(3,176 Reviews)

Best Luxury Shampoo

Redken All Soft Argan Oil Shampoo

(1,864 Reviews)

Best Indie Shampoo

Briogeo Scalp Revival Charcoal + Coconut Oil Micro-Exfoliating Shampoo

(821 Reviews)

Best Mass Conditioner

Aussie 3 Minute Miracle Strong

(4,076 Reviews)

Best Luxury Conditioner

Pureology Hydrate® Condition

(1,267 Reviews)

Best Indie Conditioner

LUSH American Cream Conditioner

(734 Reviews)

Best Mass 2 In 1

Dove Men+Care Fresh & Clean Fortifying 2-In-1 Shampoo + Conditioner

(11,138 Reviews)

Best Luxury 2 In 1

Redken Clean Spice 2-in-1 Conditioning Shampoo

(10 Reviews)

Best Indie 2 In 1

IGK 1995 2-in-1 Shampoo & Texturizer

(26 Reviews)

Best Mass Hair Mask

It's a 10 Miracle Hair Mask

(4,025 Reviews)

Best Luxury Hair Mask

Moroccanoil® Intense Hydrating Mask

(3,139 Reviews)

Best Indie Hair Mask

Briogeo Don't Despair, Repair! Deep Conditioning Mask

(3,283 Reviews)

Best Mass Serum

Dove Style+Care Frizz-Free Shine Hair Cream-Serum

(3,225 Reviews)

Best Luxury Serum

Moroccanoil® Mending Infusion

(3,674 Reviews)

Best Indie Serum

Eva NYC Mane Magic 10-in-1 Primer

(8,028 Reviews)

Best Mass Dry Shampoo

Batiste™ Dry Shampoo Original

(37,100 Reviews)

Best Luxury Dry Shampoo

Living Proof Perfect hair Day Dry Shampoo

(2,831 Reviews)

Best Indie Dry Shampoo

amika Perk Up Dry Shampoo

(3,262 Reviews)

Best Mass Scalp Treatment

Paul Mitchell Tea Tree Hair And Scalp Treatment

(1,078 Reviews)

Best Luxury Scalp Treatment

dpHUE Apple Cider Vinegar Scalp Scrub

(532 Reviews)

Best Indie Scalp Treatment

Briogeo Scalp Revival Charcoal + Tea Tree Scalp Treatment

(198 Reviews)

Best Mass Hair Oil

L'Oréal Elvive Extraordinary Oil Treatment

(3,329 Reviews)

Best Luxury Hair Oil

Bumble and bumble. Hairdresser's Invisible Oil

(2,120 Reviews)

Best Indie Hair Oil

OUAI Hair Oil

(3,554 Reviews)

Best Mass Hair Spray

TRESemmé Tres Two Extra Hold Hair Spray

(3,603 Reviews)

Best Luxury Hair Spray

Moroccanoil® Perfect Defense

(285 Reviews)

Best Indie Hair Spray

Amika Obliphica Touchable Hairspray 10 oz

(74 Reviews)

Best Mass Hair Gel

göt2b® Glued® Ultra Glued Invincible Styling Gel

(1,461 Reviews)

Best Luxury Hair Gel

DevaCurl Light Defining Gel, Soft Hold No-Crunch Styler

(597 Reviews)

Best Indie Hair Gel

IGK Rich Kid Coconut Oil Gel

(664 Reviews)

Best Mass Styling Product

Not Your Mother's® Beach Babe™ Texturizing Sea Salt Spray

(15,185 Reviews)

Best Luxury Styling Product

Oribe Dry Texturizing Spray

(3,513 Reviews)

Best Indie Styling Product

OUAI Wave Spray

(2,542 Reviews)

Best in Category

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Join now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Join now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Join now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Sign up now

JOIN NOW to gain access to over 25 million product reviews, free full size samples, and more!

Sign up now

Sign up to join our community!