Woah there, it looks like your browser is out of date.

To get the best experience, please update your browser.

Word of the Day: BB Cream

Word of the Day: BB Cream

Share Tweet Pin

BB cream

noun | bee·bee creem

An acronym for blemish balm, blemish base, beblesh balm, and in international markets, beauty balm. It is a cosmetic item sold mainly in Asian markets, although the majority of larger beauty brands have introduced BB creams to Western markets.

This Asian export was a huge hit in the States when it was introduced to the mass beauty market back in 2011, mostly because it promised to be a kind of beauty cure-all. In theory, BB cream is meant to replace basically everything you would think to apply to your face -- serum, moisturizer, primer, foundation and sunblock. If you’re looking for lightweight coverage, then the BB cream is perfect for you on its own -- otherwise, you might have better luck treating it as an upgrade for your primer underneath your usual foundation. Where the BB cream does shine is in the long term -- unlike your typical foundation and primer, you’ll likely see a difference in the quality of your complexion over time. 

New to BB creams? Try out some of Influenster's favorites below!

Maybelline Dream Fresh BB 8-in-1Olay Fresh Effects {BB Cream!} | Jergens BB Body Perfecting Cream

Dr. Jart+ Water Fuse Beauty BalmSmashbox Camera Ready BB Cream | Missha BB Cream


There's a lot of great BB creams out there. Have a favorite one of your own? Let us know in the comments below!

Join now to gain access to over 25 million product reviews, free full size samples, and the latest product news.

Get Started

Are you a Brand or Agency? Contact Us