What is a Cleansing Balm?

What is a Cleansing Balm?

Caitlin M.
ByCaitlin M.

Every now and then a product comes along that has us scratching our heads. But, being the curious, beauty-loving Influensters we are, we make it a point to scour the beauty blogs, peruse department stores, and talk to the best experts in the biz to learn everything we can to get to the bottom of it. The product that caught our eyes this week? Cleansing balms. We've spotted these jars popping up everywhere lately, so we knew we had to explore!

What is it: Cleansing balm

What it does: Think of cleansing balms as the big brother of a cleansing oil. Similar to a cleansing oil, which melts away makeup and cleanses skin in one step, a balm is a solid cleanser that liquefies upon contact with the skin. Typically, one dime-size amount of a cleansing balm is all you need to remove makeup and impurities and cleanse skin.

How to use it: Massage the balm into the palms of your hands and apply to your face. Depending on your cleansing balm formula, you can wash away the oil with water or a cleansing cloth.

Why we love it: A cleansing balm is definitely the next step for anyone who loves a good oil-based cleanser, however, what got us hooked on balm is its portability. The solid formula allows for easy travel and zero chance of spills or leaks. Plus, the balmy texture is highly nourishing and leaves skin silky smooth and is great for all skin types—including oily or acne-prone!

Shop it:

Boots Botanics Hot Cloth Cleansing Balm ($8.49)

boots botanics hot cloth cleansing balm

For less than $10 you can give cleansing balm a shot thanks to Boots Botanics. This formula contains shea butter, rosehip, and jojoba oil to deeply cleanse and nourish skin. Use with the provided cloth for best cleansing results.

Pixi By Petra Nourishing Cleansing Balm ($20)

pixi by petra nourishing cleansing balm

This oil-based cleanser contains almond oil, shea butter, and vitamin E to remove makeup and melt away the day!


Estée Lauder Advanced Night Micro Cleansing Balm ($45)

estee lauder advanced night micro cleansing balm

Designed to be a luxurious experience, this lightweight balm from Estée Lauder transforms into a silky oil upon massaging into skin. Influensters love how it takes off all their makeup and leaves skin feeling squeaky clean.

Kat Burki Vitamin C Nourishing Cleansing Balm ($65)

kat burki vitamin c nourishing cleansing balm

Enriched with 15 percent vitamin C, camu camu berry, gotu kola, and seven cold processed oils, this highly nourishing cleansing balm from Kat Burki is equally effective at removing stubborn makeup as it is at combating the signs of aging.


Sunday Riley Blue Moon Tranquility Cleansing Balm ($50)

sunday riley blue moon tranquility cleansing balm

Indie beauty buffs already know Sunday Riley is a must for your beauty cabinet. But this sugar-based cleanser removes stubborn eyemakeup like a champ and doesn't leave skin greasy post cleansing!

One Love Organics Skin Savior Waterless Beauty Balm ($49)

one love organics skin savior waterless beauty balm

Not only is this beauty balm from One Love Organics a powerful makeup remover and cleanser, but it also boasts turning your favorite mineral powder into a glowing foundation treatment.

Have you tried a cleansing balm? Let us know which one is your favorite in the comment section!

About the Author
Caitlin M.
Caitlin M.
Runner. Music lover. All things nachos. Follow me on Instagram: @caitlinsmiller